Sales Cloud Operations & Analytics Manager in Canada Creek, Nova Scotia at Jobgether

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Sales Cloud Operations & Analytics Manager based in Canada.

This role sits at the core of marketing and sales performance optimization, combining CRM operations, data analytics, and marketing technology management to drive revenue efficiency. You will be responsible for building and maintaining the Salesforce ecosystem that powers lead management, attribution, and performance reporting across marketing and sales teams. The position focuses on turning complex marketing and pipeline data into clear, actionable insights that improve decision-making and ROI. You will design scalable data workflows, ensure CRM data integrity, and optimize integrations across multiple marketing platforms. This is a highly analytical and cross-functional role where your work directly impacts pipeline visibility, campaign effectiveness, and business growth. You will also help modernize marketing operations by introducing automation and AI-driven capabilities into reporting and analytics processes.

• Own and optimize Salesforce Sales Cloud CRM workflows, including lead management, opportunity tracking, and campaign attribution.
• Design and maintain marketing analytics frameworks, dashboards, and reporting systems to deliver actionable performance insights.
• Establish data governance standards, including UTM tracking, campaign naming conventions, and CRM data quality controls.
• Manage integrations between Salesforce and marketing platforms such as Google Analytics, HubSpot, LinkedIn Ads, and other data sources.
• Build and improve attribution models to measure campaign performance, pipeline contribution, conversion rates, and ROI.
• Ensure ongoing data cleansing, validation, and enrichment using tools such as DemandTools and ZoomInfo.
• Collaborate with Salesforce administrators, developers, and marketing teams to improve reporting accuracy and automation.
• Identify and implement AI-driven tools to enhance forecasting, reporting automation, and marketing operations efficiency.

• Bachelor’s degree in Marketing, Business, Information Systems, Data Science, or a related field.
• 8+ years of experience in Salesforce Sales Cloud, CRM operations, or marketing analytics roles in enterprise environments.
• Strong expertise in Salesforce reporting, dashboards, campaigns, leads, and opportunity structures.
• Solid experience with marketing attribution, performance measurement, and pipeline analytics.
• Proficiency in UTM tracking, Google Analytics, and marketing technology integrations.
• Experience working with tools such as HubSpot, ZoomInfo, and DemandTools.
• Strong analytical and problem-solving skills with the ability to translate data into actionable business insights.
• Excellent communication and stakeholder management skills across technical and non-technical teams.
• Ability to operate in complex, matrixed organizations and manage multiple priorities effectively.
• Familiarity with AI tools in marketing operations is a strong advantage.
• Salesforce certification is preferred.

• Competitive salary with performance-based bonus eligibility (approximately 110,000 to 130,000 USD annually).
• Comprehensive health coverage including medical, dental, vision, and prescription plans.
• Retirement savings plan with company matching contributions.
• Paid time off including vacation, holidays, parental leave, and volunteer days.
• Tuition reimbursement and continuous learning support programs.
• Flexible remote or hybrid work arrangements.
• Wellness and employee assistance programs supporting physical, mental, and financial health.
• Inclusive and diverse workplace culture with strong focus on employee wellbeing and development.