Territory Sales Representative

Europa Eyewear is one of the largest independent designers and manufacturers of eyewear frames in the United States. Europa's business model is designed to support optical and optometric practices with exceptional customer service, industry-leading warranties, and guaranteed sell through. We empower our sales executives to be true leaders in their territories, providing them with the tools and resources to become indispensable partners to their accounts. Europa offers a diverse portfolio of independent eyewear brands, including STATE Optical Co., American Optical Eyewear, Scott Harris, Cinzia, Michael Ryen, Cote D Azur, Adin Thomas, DB4K, Elements, and INVU.

Position Overview

As a Territory Sales Representative, your main responsibility is to achieve sales targets and foster growth by providing outstanding service to your customers. You will be responsible for executing brand strategies and upholding standards for distribution, training, productivity, and merchandising.

Key Responsibilities

• Achieve monthly, quarterly, and annual sales, distribution, and productivity targets.

• Develop and follow an effective call plan to ensure regular customer visits, maintaining a rotation schedule of 4 to 12 weeks for all customers.

• Regularly visit customers to ensure optimal visual merchandising, refreshing point-of purchase (POP) materials and board space to align with brand positioning and support product sell-through.

• Utilize reports, training, samples, and hardware/software to manage customer relationships and enhance sales performance.

• Cultivate and strengthen working relationships at all levels within practices and businesses.

• Conduct regular customer training sessions, using all available brand materials to ensure consistent messaging and alignment with brand positioning.

• Continue developing the existing customer base while prospecting for new business opportunities in the market.

• Represent Europa at local, regional, and national trade shows.

• Submit weekly, monthly, and quarterly metrics to leadership, contributing to the development of growth strategies.

• Attend required corporate training sessions, conference calls, and team meetings.

• Plan and execute trunk shows and other patient/consumer events in key practices to drive brand awareness and sales.

Basic Qualifications

• 2+ years of sales experience or relevant experience with a proven record of results.

• Ability to carry sample bags weighing at least 25 lbs.

• Strong written and verbal communication skills.

• Proven sales performance and ability to drive revenue growth.

• Excellent people skills and the ability to develop relationships.

• Effective training and presentation skills.

• Critical thinking skills with the ability to anticipate challenges and propose solutions.

• Proficiency in Microsoft Excel, Word, and PowerPoint.

• Significant and regular field time is required, including overnight travel based on geographic needs (up to 100% travel).

• Valid driver’s license and eligibility to work in the U.S.

Compensation & Benefits

• This is a W-2 position (statutory status available) offering competitive compensation with uncapped income potential.

• Comprehensive benefits package including medical, dental, and IRS 125 Flexible Spending.

• 401k plan with company match.

• Travel and marketing expense allocations, in addition to company-sponsored gas cards.

Join Europa Eyewear and be a part of a dynamic, growth-focused team committed to delivering exceptional products and unparalleled service!