Getty Images

Marketing Automation Specialist (16095)

Location: Seattle, United States

Type: Permanent, Full-Time

Workstation: Hybrid

The Marketing Automation Specialist has a key role in the Marketing Operations organization responsible for the creation and maintenance of email marketing campaigns, both simple and sophisticated. You will work closely with global teams from demand generation, lifecycle management, regional and integrated marketing to bring their requirements to life in smart, efficient, and reporting-optimized email campaigns. You will need to be detail-focused and thorough to ensure campaigns are delivered on time, without error and the right emails are deployed to the right customer at the right time across two brands and up to 20+ languages. You will be joining a team of top-tier Marketing Automation professionals and will assist in the administration of our Marketing Automation Platform for users across Getty Images. This role is an excellent opportunity for someone who would like to learn and grow with an impactful Marketing Operations team.

Your Next Challenge:

• Perform administrative duties in our Marketing Automation Platform (Oracle Eloqua) including list uploads, user creation and deprecation, system configuration, asset audits and organization, and error investigations.
• Work with our marketing partners to build batched and triggered email campaigns in Eloqua to support customer lifecycle management programs including onboarding, nurture, sales enablement, and customer retention.
• Import and QA email assets.
• Create and publish forms and landing pages to collect contact requests and crucial customer info for Sales and other teams; ensure proper data collection and transformation with accurate contact and opportunity routing to Salesforce.com campaigns.
• Provide campaign performance reporting to our marketing collaborators and create and maintain operational dashboards.
• Supervise operational dashboards for campaign and data issues; assist users and partners with campaign and platform questions.
• Build Emails and Cadences in Salesforce.com to support Demand Generation programs and Regional Marketing priorities.
• Salesforce Reporting and Dashboard building

What You'll Need:

• 2+ years of experience creating segments and multi-step email campaigns in an Enterprise Marketing Automation Platform (Eloqua, Marketo, Salesforce Marketing Cloud).
• A bachelor's degree in marketing, business, or a related field preferred. In lieu of a degree, equivalent experience will be considered.
• Strong understanding of email marketing metrics, legal standards, and best practices.
• Basic HTML knowledge.
• Ability to prioritize projects appropriately based on urgency or importance.
• Outstanding attention to detail and ability to follow standardized processes.
• Ability to assess data quality, report and analyze campaign performance.
• Curiosity and keen ability to problem-solve.
• Desire to create efficiency.
• Ability to work collaboratively in a cross-functional team.
• Passionate, positive attitude, easily adapting to change.

Nice to Have:

• Experience with Salesforce.com CRM.
• Comfort with Project Management tools.
• Technical writing for documentation.
• Custom reporting and dashboard building.

The starting salary range for this position at the time of posting is USD $62,800 to USD $83,700 per annum. Getty Images has different ranges in different locations within the US, and this range represents the starting base pay range. Actual compensation will depend on factors including but not limited to: qualifications, geographic location, skills, experience, certification, business needs, performance, and level of responsibility along with the requirements of the position. The company reserves the right to modify this pay range at any point in the future. Getty Images is committed to the health and well-being of its employees and benefits for full-time permanent employees may include participation in the company incentive program, equity, and benefits package which is inclusive of medical, dental, vision, 401(k) match, paid company holidays and time off, and paid parental leave. Visit our career site to learn more about our career opportunities and Diversity & Inclusion commitments.

Benefits at Getty Images

Health Insurance

We provide Medical, Vision, and Dental insurance for you and your family. We partner with Meritain (An Aetna Company), and CVS Caremark to provide you with two options for medical coverage - a POS plan and an HSA-qualified (Health Savings Account) Plan. The POS plan comes with a $200 per year Getty Images contribution to an FSA account. If you enroll in the HSA plan, Getty Images will give you $1400-$2400 per year to spend on any qualified health expenses. Dental insurance is available through Delta Dental. Vision Insurance is available through VSP. All full-time employees working at least 25 hours per week will become eligible for health benefits the 1st of the month following their date of hire. Contributions to health care accounts are prorated based on the date of hire. For more information on these benefits, you may request an electronic copy of our Benefits Guide.

Time off Work/life balance is important to us

We provide a flexible time off policy. Additionally, we pay 4 weeks of fully-paid Parental Leave for new parents, with primary caregivers eligible for an additional 8 weeks of fully-paid leave.

Company Paid Holidays

Employees enjoy company-paid holidays for each of our global locations.

Disability and Life Insurance

We automatically enroll and pay for Basic Life and Accidental Death and Dismemberment Insurance (AD&D) up to 2 times your annual salary. We also provide you with fully paid Short-Term Disability and Long-Term Disability Insurance.

Employee Assistance Program

Employees have access to free, confidential assistance for everyday problems such as stress management, financial coaching, marital or family issues, substance abuse, occupational problems, and referrals for legal, childcare, and eldercare services. Employees can seek additional discounts on other wellness activities such as travel, gym memberships, and sports! Through our EAP services, employees are also eligible for 3 free counseling visits and life coaching sessions.

401(k)

Start saving for retirement! Getty Images matches up to 4% of your deferred compensation, with immediate vesting – that means all of Getty Images employer match money is automatically yours – with no waiting period!

Learning & growth

We value continuous learning and development to help everyone develop their skills. Enjoy mentorship, curated training & more.

Who We Are:

Getty Images is a preeminent global visual content creator and marketplace. Through Getty Images, iStock, and Unsplash, we offer a full range of content solutions to meet the needs of any customer—no matter their size—around the globe.

Getty Images encompasses the largest and best path to market for visual creators through their premier brands including its core, Getty Images; iStock, a value offering of creative stills and videos providing a significant volume of exclusive content to small and medium-sized businesses; and Unsplash, a free offering of creative stills servicing the fast-growing and broad-based creator economy.

Help us move the world with images! Bringing award-winning imagery to everyone, Getty Images has customers in almost every country in the world, with websites in 23 languages, bringing the world's best content to media outlets, advertising agencies and corporations, small businesses and increasingly, direct to consumers.

Getty Images works with over 516,000 contributors and image partners to provide comprehensive coverage of more than 160,000 news, sport, and entertainment events around the globe. With over 520 million assets, of which over 320 million are digitized, encompassing the latest global news, sports, celebrity, music and fashion coverage; exclusive conceptual creative images; and the world's largest commercial archive. New content is added daily, with 8-10 million new assets added each quarter.

Getty Images offers the most exclusive and unique creative and editorial visual content globally. The breadth and quality of our content allow our customers and partners to tell their stories with greater creativity and accuracy, thereby eliciting more emotion and enabling more action. Getty Images moves the world —whether the goal is commercial or philanthropic, revenue-generating or society-changing, market-disrupting or headline-driving. Getty Images offers the highest quality and most diverse visual content, based on industry-leading expertise and innovation.

Leadership Principles

As a company, we're committed to living these Principles every day. Here's how we support our mission to be the best place to work globally.

We are trustworthy, transparent, and honest

We love character, authenticity, and integrity.

We always raise the bar

Excellence is our norm; we get better through endeavor, curiosity, and speed.

We collectively bring solutions

We love debate but collaborating to solve problems for ourselves and our customers is everyone's responsibility.

We care, are kind, courteous, and respectful

We will not tolerate rudeness.

We reject biased behavior and discrimination

We seek to understand biases in all forms. We call out biases and discrimination when observed and take action where responsible.

We are inclusive of different voices, perspectives, and experiences

Diversity and inclusion are never done, but we are passionate in their pursuit.

We are one Getty Images with no silos

We share goals and accountability; we and actively seek information and expertise; we make time for our peers.

We deliver on our commitments, and commercial goals

With one voice and shared accountability.

We put the customer at the heart of everything we do

We listen to, anticipate, and exceed customer needs, adapting as they evolve.

We celebrate our inclusive work environment and welcome members of all backgrounds and perspectives. Women, gender-nonbinary, people of color, LGBTQIA+ people, and people with disabilities are encouraged to apply.

Getty Images is committed to providing Reasonable Accommodations and will work with you to meet your needs. If you are a person with a disability and require assistance to search for a job opening or submitting an online application, please email RecruitingAccommodations@gettyimages.com.

Visit Getty Images at www.gettyimages.com to learn more about how the company is advancing the unique ??role of still and moving imagery in communication and business, and enabling creative ideas to come to life.

For company news and announcements, visit our Press Room, and for the stories and inspiration behind our content, visit Stories & Trends.

Find Getty Images on Facebook, Twitter, Instagram, LinkedIn, Pinterest and Tumblr, or download the Getty Images app where you can explore, save and share the world's best imagery.

Getty Images is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to age, ancestry, color, family or medical care leave, gender identity or expression, genetic information, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran status, race, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable laws, regulations and ordinances. Getty Images believes that diversity is critical to our success in moving the world with images and is committed to creating an inclusive, mutually respectful environment that celebrates diversity. We seek to hire on the basis of merit, competence, performance, and business needs.

$62,800 - $83,700 a year