About RethinkFirst

RethinkFirst is a leading behavioral health technology company working to make mental wellness, education, and support accessible and scalable. Through our suite of cloud-based platforms—including RethinkEd, RethinkCare, and RethinkBH—we serve educators, employers, and providers with tools that deliver measurable, inclusive outcomes.

We're on a mission to make behavioral health more effective, equitable, and human.

About the Role

RethinkCare is seeking a Consultant Relations Manager to build and grow relationships with benefits consultants and brokerage partners that influence employer purchasing decisions. This role is responsible for executing on our consultant engagement strategy by developing strong relationships, increasing awareness of RethinkCare’s solutions, and driving consultant-influenced pipeline.

This is a highly cross-functional, relationship-driven role partnering closely with Sales, Marketing, and Customer Success to ensure consultants are educated, engaged, and positioned to advocate for RethinkCare.

Key Responsibilities
Consultant Relationship Management & Engagement

• Build and maintain relationships with key consultants and brokers across targeted firms and regions
• Execute outreach strategies (meetings, events, webinars) to increase awareness and engagement
• Serve as a trusted point of contact, ensuring consultants are informed and positioned to advocate for RethinkCare
• Identify and develop new consultant relationships to expand market reach

Sales Partnership & Pipeline Development

• Partner with Sales to align on target accounts, consultant relationships, and engagement strategies
• Support consultant-influenced opportunities by facilitating introductions and navigating relationship dynamics
• Contribute to growing consultant-driven pipeline within assigned territories
• Assist in consultant-driven RFP processes through coordination and internal alignment

Consultant Enablement & Content Support

• Collaborate with Marketing to deliver consultant-facing materials and thought leadership
• Ensure consultants are educated on RethinkCare’s value proposition and differentiators
• Support enablement sessions for consultants and internal Sales teams
• Tailor messaging and materials to align with consultant priorities and market needs

Market Intelligence & Cross-Functional Collaboration

• Gather and share insights on consultant dynamics, market trends, and competitive positioning
• Maintain accurate CRM tracking of consultant engagement and pipeline influence
• Partner cross-functionally to support consultant-driven deals and initiatives
• Contribute to refining consultant engagement strategies based on field insights

Qualifications

• Bachelor’s degree required
• 4–7+ years of experience in benefits, healthcare, SaaS, or related field
• Experience building relationships with consultants, brokers, or channel partners
• Strong understanding of the employer benefits ecosystem and consultant influence
• Proven ability to partner with Sales and contribute to revenue-generating activities
• Excellent communication and relationship-building skills
• Highly organized, proactive, and comfortable in a fast-paced, evolving environment

Success Measures

• Consultant-influenced pipeline and revenue growth year-over-year. #1 metric
• Number and quality of strategic consultant and broker relationships established and maintained.

• Broker-sourced qualified opportunities and pipeline value

• Conversion rate from broker introductions to active sales opportunities

• Broker engagement and repeat referrals
• Sales team adoption of consultant engagement processes and accountability metrics.

Location: Remote opportunities are available to candidates who reside in the following states: AL, AZ, CT, FL, GA, HI, IA, IL, IN, KY, LA, MD, MA, MI, MN, MO, MT, NC, NE, NH, NJ, NV, OH, OR, PA, RI, TN, TX, VA, WA, WI, WY

Our commitment to an inclusive workplace

RethinkFirst is an equal opportunity employer and is committed to providing a workplace free from harassment and discrimination. We celebrate the unique differences of our employees because that is what drives curiosity, innovation, and the success of our business. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, pregnancy, genetic information, disability, status as a protected veteran, or any other protected category under applicable federal, state, and local laws. Accommodations are available for applicants with disabilities.

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