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Social Media Marketing Intern in Lawrenceville, New Jersey at New Jersey Infrastructure Bank

NewSalary: $20.00/hr
New Jersey Infrastructure Bank
Lawrenceville, New Jersey, 08648, United States
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Job Description

2026 Summer internship offers hands-on experience managing social media for a mission-driven public agency and an opportunity to build a professional portfolio in a real-world setting.

The New Jersey Infrastructure Bank (I-Bank) is an independent state authority that administers financing programs for transportation, resilience, and water quality infrastructure projects in partnership with the Department of Transportation (DOT), Office of Emergency Management (OEM), and Department of Environmental Protection (DEP).

POSITION SUMMARY

This role is ideal for a student interested in communications, public relations, marketing, or public service, seeking hands-on experience managing professional social media channels. The Social Media Marketing Intern will work closely with the Marketing & Communications Administrator to implement I-Bank’s social media strategy, follow established SOPs, and help expand the organization’s visibility and engagement.

KEY RESPONSIBILITIES

  • Participate in meetings and brainstorming sessions to support marketing initiatives
  • Draft, schedule, and post content across I-Bank’s social media platforms (LinkedIn and Facebook) in accordance with approved guidelines
  • Collaborate with internal staff to develop content that highlights I-Bank programs, projects, and events
  • Create simple graphics and visuals using approved templates and tools (e.g., Canva, Adobe Creative Suite)
  • Assist in capturing approved photos and short video clips at events for use in social media and digital communications (as needed)
  • Monitor social media engagement and compile basic performance analytics and insights
  • Research industry trends, new platform features, and peer organizations to inform social media strategy and content ideas
  • Maintain a consistent posting schedule and ensure adherence to I-Bank’s social media SOPs

    • REQUIREMENTS

    Knowledge, Skills, and Abilities:

  • Familiarity with major social media platforms and current digital trends
  • Strong written and verbal communication skills
  • Creative approach to visual design and content presentation
  • Basic graphic design skills using Canva or similar tools
  • Proficiency with Microsoft 365 applications
  • Familiarity with social media scheduling tools and basic analytics reporting
  • Strong attention to detail and organizational skills
  • Ability to meet deadlines and manage multiple priorities

    • Education: Currently enrolled in a bachelor’s degree program in communications, public relations, marketing, digital marketing, social media, or a related field.

    Experience: No prior professional experience required.

    License: A valid New Jersey driver’s license is required only if operating a vehicle is necessary to perform the essential duties of the position.

    Residency: Pursuant to N.J.S.A. 52:14-7 (L. 2011, Chapter 70), also known as the “New Jersey First Act,” all new public employees are required to obtain principal residence in the State of New Jersey within one (1) year of employment. Additional information is available on the New Jersey First Act website. https://nj.gov/labor/lwdhome/njfirst/NJFirst.html

    Work Authorization: The selected candidate must be authorized to work in the United States in accordance with U.S. Department of Homeland Security and U.S. Citizenship and Immigration Services regulations.

    Job Location

    Lawrenceville, New Jersey, 08648, United States

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