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Director, ABM & Field Marketing in Canada Creek, Nova Scotia at Jobgether

NewJob Function: Information Technology
Jobgether
Canada Creek, Nova Scotia, B0P 1V0, Canada
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Job Description

Director, ABM & Field Marketing

This position is posted by Jobgether on behalf of a partner company. We are currently looking for a Director, ABM & Field Marketing in Canada.

This role is a senior marketing leadership position focused on driving high-impact enterprise growth through strategic account-based marketing and field engagement programs. You will shape and lead the ABM strategy for top-tier enterprise accounts, directly influencing complex, multi-million-dollar sales cycles. Acting as a key partner to Enterprise Sales, you will design and execute highly tailored marketing initiatives that deepen executive relationships and accelerate pipeline velocity. The position combines strategic planning with hands-on execution oversight, requiring strong operational discipline and commercial thinking. You will build and scale a specialized team, transforming ABM and field marketing into a structured, performance-driven growth engine. This is a highly cross-functional leadership role operating at the intersection of marketing, sales, and executive engagement in a fast-paced, high-growth SaaS environment.

Accountabilities:
  • Own and evolve the enterprise Account-Based Marketing (ABM) strategy for key strategic accounts, driving pipeline creation and acceleration
  • Lead structured account planning sessions with Enterprise Sales to align marketing activities with revenue priorities
  • Design and execute personalized marketing programs that influence deal progression and improve win rates across complex enterprise cycles
  • Oversee high-touch field marketing and executive engagement initiatives, including EBCs, VIP events, and strategic customer experiences
  • Align marketing investments with pipeline forecasts and enterprise sales objectives, ensuring measurable ROI on all programs
  • Build and scale ABM and Field Marketing operating models, establishing clear processes, prioritization frameworks, and performance standards
  • Partner closely with Sales leadership to act as a strategic marketing liaison and ensure alignment across all enterprise accounts
  • Hire, develop, and lead a high-performing, specialized team focused on ABM and field execution excellence
Requirements:
  • 10+ years of experience in B2B SaaS marketing, with deep expertise in enterprise ABM programs
  • 5+ years of experience leading and scaling high-performing marketing teams
  • Proven track record of building or operating 1:1 ABM programs within complex enterprise environments
  • Strong partnership experience with Enterprise Sales organizations and executive stakeholders
  • Demonstrated ability to translate pipeline data and forecasting insights into actionable marketing strategies
  • Experience evolving teams from execution-focused to strategically structured and specialized organizations
  • Strong executive communication, influence, and cross-functional leadership skills
  • Background in high-growth SaaS environments managing both strategy and execution at scale
  • Preferred: Proven impact on multi-million-dollar enterprise deal acceleration and expansion
Benefits:
  • Competitive annual base salary: $154,400 – $212,300 CAD, plus bonus and equity eligibility
  • Performance-based compensation structure with opportunities for above-market total rewards
  • Remote-first flexibility with optional in-office collaboration depending on role requirements
  • Comprehensive health benefits including medical, dental, vision, and disability coverage
  • Parental leave and family support programs
  • Retirement and financial savings programs
  • Learning and development stipend to support continuous career growth
  • Mental health support and employee assistance programs
  • Flexible PTO and company-wide time off initiatives
  • Home office support and equipment reimbursement for remote productivity.
How Jobgether works:
We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team.
We appreciate your interest and wish you the best!
Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time.
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Job Location

Canada Creek, Nova Scotia, B0P 1V0, Canada

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