For over 45 years, Weaver Fundraising has led the product fundraising industry with superior technology and service. Our Trail's End platform helps Scouting America raise funds efficiently so they can focus on what matters most. We’re a purpose-driven team empowering youth to achieve their dreams.

As our Senior Marketing Communications Manager, you will shape and execute our marketing and social media strategy. This hands-on role blends creative storytelling, community engagement, and strategic planning to connect with Scouts, families, and customers nationwide.

During the sales season, you’ll energize and manage two large Facebook communities (40K+ members), driving engagement and sharing insights to help Scouts succeed. In the off-season, you’ll focus on our creative strategy, content development, and expanding our brand presence across channels.

Location: Indianapolis, IN (In-Office)

HOW WILL YOU HELP US GROW?

• Lead and evolve Trail’s End’s social media communities.
• Write engaging content for a variety of verticals.
• Create graphics, and short videos celebrating Scout success.
• Manage online communities with empathy and energy, fostering connection and support.
• Collaborate with ambassadors and influencers to extend our reach and impact.
• Track performance metrics and share insights to guide future campaigns.

WHAT DO YOU NEED TO HAVE?

• 5+ years managing brand social media, communities, or digital marketing campaigns.
• Excellent writing and storytelling skills with a positive, motivational voice.
• Expert creative ability using Canva, Adobe Creative Cloud or similar design tools.
• Marketing software experience with analytics tools, social dashboards, and Braze (or similar email platforms).
• Strong organizational skills and ability to drive, execute and balance multiple projects to completion.
• Data-driven mindset with the ability to translate insights into action.
• Passion for youth development and the mission of Scouting.

Preferred Experience:

• Experience creating short-form video content (Reels, TikTok).
• Familiarity with nonprofit, youth, or mission-based organizations.

HOW WILL WE HELP YOU GROW?

• Up to 5% 401(k) company match
• $2500 annual HSA contribution
• Up to $15K in continued ed reimbursement
• Free on-site gym + healthy snacks
• A mission-driven, collaborative culture

The role responsibilities are various and not limited to those written in this document.