This position is posted by Jobgether on behalf of a partner company. We are currently looking for a Head of Content – Business Unit in United Kingdom.

Join a fast-scaling international media environment where content plays a central role in driving audience growth, engagement, and revenue across multiple digital sports and betting brands. In this leadership position, you will define and execute end-to-end content strategies across a diverse portfolio of sites, ensuring alignment with SEO, product, and commercial objectives. You will lead multidisciplinary content teams, shaping editorial direction while embedding data-driven decision-making into daily operations. The role requires a strong balance of strategic vision and hands-on leadership, with responsibility for scaling content performance across multiple markets and languages. You will collaborate closely with business stakeholders to ensure content initiatives directly support monetization and user experience goals. This is an opportunity to lead a high-impact function within a global, fully remote organization operating at scale across international markets.

• Define and execute a scalable content strategy aligned with business goals, SEO performance, and monetization priorities.
• Translate market trends, audience insights, and performance data into actionable content roadmaps across multiple brands.
• Oversee editorial quality, ensuring consistency with E-E-A-T standards, SEO best practices, and brand guidelines.
• Lead, structure, and develop multi-level content teams, including managers, editors, and writers across different markets.
• Establish KPIs, workflows, and performance frameworks to drive accountability and continuous improvement.
• Review and validate content plans, ensuring alignment with strategic and commercial objectives.
• Collaborate closely with SEO teams to optimize keyword coverage, internal linking strategies, and content performance.
• Monitor, analyze, and optimize content effectiveness based on traffic, engagement, and conversion data.
• Conduct regular market and competitor analysis to identify growth opportunities and content gaps.
• Ensure compliance with regional regulations while aligning content output with business priorities.

• Extensive experience leading content strategy and large-scale content operations in digital publishing or related industries.
• Strong background in SEO-driven content ecosystems, ideally within iGaming, sports media, or performance marketing environments.
• Proven track record of managing and scaling international, multi-level content teams.
• Deep understanding of SEO principles, editorial strategy, E-E-A-T standards, and content monetization models.
• Strong analytical mindset with experience using performance data to guide strategic decisions.
• Excellent stakeholder management and communication skills in cross-functional and international environments.
• Demonstrated ability to connect content strategy with commercial and business outcomes.
• Experience working in remote, fast-paced, and multicultural organizations.
• Fluent English communication skills, both written and verbal.
• Strong leadership skills with the ability to build accountability, ownership, and high-performance cultures.

• Fully remote role with global collaboration across international teams.
• Opportunity to lead content strategy for high-traffic sports and betting digital brands.
• Competitive salary aligned with experience and seniority.
• High level of ownership and strategic influence on business performance.
• Work within a multicultural, fast-growing, and ambitious international organization.
• Career growth opportunities in a scaling global digital media company.
• Flexible working environment across multiple time zones.
• Exposure to large-scale SEO-driven publishing and performance content systems.
• Collaborative culture centered on innovation, sports, and digital growth.