Senior UX Designer, DTC Web in Canada Creek, Nova Scotia at Jobgether

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Senior UX Designer, DTC Web based in Canada.

This role offers the opportunity to shape digital experiences that help millions of users make confident decisions around products and services that matter to their everyday lives.
You will own the UX strategy and execution across key web journeys, including discovery, subscription, checkout, and post-purchase experiences.
Working at the intersection of design, research, product, and engineering, you will transform customer insights into intuitive and high-performing experiences.
The role combines hands-on design craftsmanship with data-informed experimentation and qualitative research.
You will influence how customers interact with digital commerce platforms while helping build scalable design systems and processes.
This is an ideal opportunity for a UX leader who thrives in a remote-first, collaborative, and impact-driven environment.

As a Senior UX Designer, you will lead the design and optimization of direct-to-consumer web experiences, ensuring every interaction is intuitive, accessible, and conversion-focused. You will collaborate closely with cross-functional teams to understand user needs, improve customer journeys, and deliver impactful solutions.

• Own UX/UI design execution across web experiences, including subscription flows, checkout journeys, feature enhancements, onboarding experiences, and core product pages.
• Create prototypes and design variations for A/B and multivariate testing initiatives, translating business hypotheses into clear, user-focused experiences.
• Map end-to-end customer journeys to identify friction points, opportunities for improvement, and moments that strengthen engagement and retention.
• Plan and conduct qualitative research activities, including user interviews, usability testing, and concept validation sessions.
• Analyze behavioral insights from user sessions, heatmaps, and funnel data to inform design decisions and prioritize improvements.
• Design experiences that improve customer lifetime value by optimizing trial journeys, reducing purchase friction, and enhancing onboarding and re-engagement flows.
• Maintain and evolve design systems, component libraries, accessibility standards, and consistent UX patterns across digital platforms.
• Partner with product, engineering, creative, and merchandising teams to ensure high-quality implementation and alignment with business goals.
• Improve information architecture, navigation, search, filtering, and product discovery experiences to help users move seamlessly from awareness to purchase.
• Conduct competitive research and stay current with emerging UX trends in eCommerce, subscription products, and consumer technology.

Requirements:

The ideal candidate is an experienced UX professional with strong expertise in digital commerce, user research, and scalable product design. You combine creative problem-solving with analytical thinking and can communicate design decisions effectively across multidisciplinary teams.

• 5–8 years of UX/UI design experience with a portfolio demonstrating both strong design execution and research-driven processes.
• Proven experience designing eCommerce or direct-to-consumer web experiences, including subscription models, checkout optimization, and commerce-focused user journeys.
• Hands-on experience conducting qualitative research, including planning and moderating interviews, usability studies, and concept tests.
• Advanced proficiency with Figma for design, prototyping, collaboration, and developer handoff.
• Experience maintaining or contributing to shared design systems and component libraries.
• Familiarity with session recording, heatmap, and behavioral analytics tools to uncover customer insights.
• Comfortable using AI-assisted prototyping tools to quickly create and validate interactive experiences.
• Understanding of A/B testing principles and experimentation methodologies.
• Strong systems-thinking mindset with the ability to design reusable patterns while considering the broader customer journey.
• Excellent communication skills with the ability to present design rationale, research findings, and trade-offs to non-design stakeholders.
• Deep knowledge of responsive and mobile-first web design across multiple devices and environments.
• Collaborative approach with the ability to work effectively with product managers, engineers, researchers, and creative teams.
• Bachelor’s degree in User-Centered Design, Interaction Design, Visual Design, or equivalent professional experience.

Benefits:

• Competitive compensation package with a salary range of 149,500 to 176,000 CAD for candidates based in Canada.
• Comprehensive medical, dental, vision, life, and disability insurance coverage.
• Retirement savings support through company programs.
• Flexible paid time off and company-wide holidays throughout the year.
• Seasonal company shutdown periods during winter and summer.
• Learning and development opportunities to support professional growth.
• Remote work environment with equipment, tools, and reimbursement support.
• Access to premium product memberships and company products.
• Inclusive and mission-driven culture focused on collaboration, innovation, and meaningful impact.