Strategic Business Development Manager in Canada Creek, Nova Scotia at Jobgether
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Job Description
This position is posted by Jobgether on behalf of a partner company. We are currently looking for a Strategic Business Development Manager in Canada.
This role is focused on driving strategic revenue growth across key travel trade accounts within Eastern Canada, with a strong emphasis on building long-term partnerships and expanding brand presence in the cruise and luxury travel market. You will be responsible for managing a defined territory, developing tailored sales strategies, and executing high-impact commercial initiatives that increase bookings and customer engagement. The position combines field sales, relationship management, and data-driven territory planning to identify new opportunities and strengthen existing partnerships. You will regularly represent the brand in presentations, events, and client meetings, acting as a key ambassador in the market. Success in this role requires a strong commercial mindset, excellent communication skills, and the ability to translate market insights into actionable growth plans. This is a highly autonomous, travel-intensive role where performance directly influences regional revenue outcomes and brand expansion.
- Manage and grow a portfolio of travel agency and key trade accounts across Eastern Canada, building strong relationships with decision-makers and influencers.
- Develop and execute territory business plans focused on revenue growth, guest bookings, and market penetration.
- Deliver compelling sales presentations and brand promotions to both small and large audiences, representing product offerings and itineraries.
- Analyze sales performance data to identify trends, opportunities, and areas for improvement, translating insights into actionable strategies.
- Conduct regular business reviews with key accounts, including performance tracking, ROI analysis, and growth planning discussions.
- Design and implement localized marketing and promotional campaigns to support territory objectives and drive engagement.
- Collaborate with internal sales leadership and cross-functional teams to align regional execution with broader commercial strategies.
- Maintain accurate activity tracking and reporting within CRM systems, ensuring visibility into sales performance and pipeline.
- Manage assigned budgets, including cooperative marketing and travel expenses, in accordance with company guidelines.
Requirements:
- Minimum 5 years of outside sales experience, ideally within the travel, cruise, tourism, or tour operator industry.
- Bachelor’s degree preferred or equivalent combination of education and relevant sales experience.
- Strong ability to build and maintain long-term client relationships and influence key stakeholders.
- Proven track record of meeting or exceeding revenue and sales targets in a territory-based role.
- Excellent presentation, negotiation, and communication skills, including the ability to engage diverse audiences.
- Strong strategic thinking and territory planning capabilities with a results-driven mindset.
- Proficiency in CRM tools (e.g., HubSpot or similar) and sales performance tracking systems.
- Ability to travel frequently within Eastern Canada; valid driver’s license and passport required.
- French language proficiency is an asset.
- Self-motivated, disciplined, and comfortable working independently in a field-based role.
Benefits:
- Competitive compensation aligned with sales performance and territory results.
- Opportunity to work in a dynamic, global travel and cruise industry environment.
- Travel opportunities across assigned territory and exposure to international destinations.
- Performance-driven culture with strong emphasis on growth and achievement.
- Tools and resources to support sales effectiveness, including CRM and marketing support.
- Autonomy in managing territory strategy and execution.
- Opportunity to represent a premium travel brand in a high-growth market.