CONTENT SPECIALIST, BRANDED CONTENT at Adweek LLC – New York, New York

Position Description: Content Specialist - Branded Content ABOUT US ADWEEK is the leading source of news and insight serving the marketing and advertising industry. First published in 1979, ADWEEK's award-winning coverage reaches an engaged audience of more than 6 million professionals across platforms including print, digital, events, podcasts, newsletters, social media, and mobile apps. As a touchstone of the advertising and marketing community, ADWEEK is an unparalleled resource for leaders across multiple industries who rely on its content to help them do their job better. OUR VALUES Act With Integrity Empower Growth Advance Diversity, Equity & Inclusion Cultivate Community We Succeed Together Challenge Ourselves Daily ABOUT THE ROLE ADWEEKs award-winning content studio is looking for a Content Specialist to help drive the creativity of our programs. If youre an experienced writer and editor with a strong understanding of the advertising and marketing industry, as well as a deep appreciation for inventive and insightful storytelling, this is a role for you. The ADWEEK Branded content studio creates thought leadership and explanatory content daily for a wide range of clients looking to reach the top brand marketers, agencies and publishers who read ADWEEK. The Content Specialist will be a key member of the team, using their experience to lead our content executions and ensuring their high-quality, informative, and serve the needs of both our readers and sponsors. This role is an excellent opportunity for someone who may be looking to make the transition away from feature or news reporting. And of course, an interest in branded content strategy and execution is key. SPECIFICALLY, YOUR IMPACT WILL BE BASED ON Writing: Youll be responsible for content execution on a variety of projects including long-form features, reports, guides, thought leadership bylines, video scripts, social copy and more. Editing: Youll put your editing skills to work by reviewing and revising contributed content and ensuring its on-message and insightful. Working with freelancers: Youll work alongside a network of freelance contributors on a variety of assignments and will contribute to building out the studios list (it helps if you already have a solid writer Rolodex). Creative ideation: Youll develop and pitch one-of-a-kind projects that help our clients tell incredible stories that resonate with our audiences. Your creative brainstorming skills enable you to take great ideas and bring them to life. Project management: Youll work with content studio producers to keep programs on time and on budget. YOUR SKILLS Writing experience that enables you to turn complex topics into engaging and practical content. Much of what the content studio develops is explainer content, so skill in that area is critical. The ability to create content that can represent a sponsors point of view while remaining informative and useful for our audience. Strong, hands-on editing that makes sponsored content as compelling and insightful as editorial coverage. Creative thinking compels you to come up with new and exciting ways for content to stand out. A keen attention to detail ensures content is accurate, deliverables are met on time and projects launch successfully. Experience in the brand marketing/advertising world and an interest in the technology that powers it today. WHAT WILL SET YOU APART At minimum, 3-5 years of experience as an editor, writer, or reporter, either for a publisher (e.g., website, magazine, newspaper), agency or brand A solid understanding of the advertising and marketing industry, with a focus on digital marketing and technology Strong communication skills, both written and verbal The ability to collaborate closely with studio members and teams across ADWEEK A positive, solutions-first attitude and, of course, a sense of humor Pitching content ideas to clients is key, so take a moment and pitch yourself, as well as your portfolio, to us. COMPENSATION: Salary Details: up to $75,000 The salary range provided reflects the Companys good faith and reasonable estimate of the range of possible compensation at the time of posting. The final compensation offered will be determined by various factors such as the candidate's relevant experience, qualifications, and location. ADWEEK is headquartered in New York City, and the salary specified is tailored for candidates residing within the New York tri-state area. BENEFITS: Medical, Dental & Vision Benefits 401K, including Roth, with a discretionary company match Company paid Life/AD&D Insurance Pet Wellness Unlimited PTO Summer Fridays Winter Break Closure LinkedIn Learning Corporate Subscription Tuition Reimbursement Free digital/print subscription to ADWEEK and access to ADWEEK virtual & digital events! WE ARE AN EQUAL OPPORTUNITY EMPLOYER Applicants and employees are considered for positions and are evaluated without regard to race, color, religion, gender, gender identity, sexual orientation, national origin, age, genetic information, military or veteran status, marital status, mental or physical disability or any other protected Federal, State/Province or Local status unrelated to the performance of the work involved.