Creative Content Manager in New York, New York at Sloomoo Institute LLC

Manager, Creative Content

Position Summary

The Creative Content role will play a critical part in bringing Sloomoo Institute’s brand to life

through exceptional photo and video content across every guest-facing touchpoint. This is a

hands-on creative role for a visually driven storyteller with strong taste, a sharp editorial eye,

and the ability to concept, shoot, edit, and deliver high-quality joyful/emotional content in a fast

moving environment.

The ideal candidate is both strategic and highly executional: someone who can translate

business goals, brand priorities, and cultural moments into compelling creative content that

drives awareness, engagement, and conversion. This person should have a strong

understanding of social-first content, brand storytelling, channel-specific thinking, and the visual

discipline required to maintain a premium, consistent, and recognizable brand aesthetic.

Responsibilities

Content Creation + Visual Storytelling

● Lead the creation of high-quality photo and video content for Sloomoo Institute across

social, digital, email, paid media, partnerships, PR moments, OOH, and in-experience

marketing needs

● Concept, shoot, edit, and deliver content that is visually compelling, on-brand, and

optimized for performance across channels

● Capture content at Sloomoo experiences, events, activations, and brand moments, with

a strong eye for composition, lighting, movement, and storytelling

● Edit short-form video content for social platforms including but not limited to Instagram

TikTok, YouTube as well as broader marketing needs

● Photograph products, experiences, guests, events, and branded moments in a way that

elevates the brand’s visual identity

● Comfortable appearing on camera as needed to support content creation and brand

storytelling

Brand + Creative Execution

● Translate business objectives and marketing priorities into strong visual content that

supports customer acquisition, engagement, and retention

● Maintain a cohesive and elevated visual aesthetic across all content outputs

● Ensure all creative work reflects the Sloomoo brand world, tone, and standards

● Support campaign creative needs for key initiatives including brand campaigns,

openings, partnerships, seasonal moments, and cultural activations

● Must have graphic design capabilities

Content Planning + Cross-Functional Collaboration

● Partner closely with the Marketing Strategists and cross-functional teams to identify

content needs and prioritize deliverables across all marketing levers i.e Paid Media,

Social Media, CRM and more. Ensuring content is produced with channel needs in mind

● Help shape content direction and creative concepts tied to campaign goals and business

priorities

● Collaborate with Co-CEO / Co-Founder, Creative Lead and Head of Marketing

● Work closely with external freelancers, creators, and production partners as needed

Project Management + Asset Organization

● Manage content projects from brief through final delivery, ensuring work is completed on

time and at a high brand standard

● Organize and maintain content files and asset libraries for easy access across the team

● Prioritize multiple shoots, edits, and deliverables across competing timelines

● Receive and incorporate feedback efficiently while maintaining creative quality

Performance + Innovation

● In partnership with marketing strategists, review content performance and identify

opportunities to improve future creative output

● Stay current on trends in content, social storytelling, editing styles, and visual culture

● Bring fresh ideas and creative thinking to how Sloomoo shows up across channels and

experiences

Qualifications

● Bachelor’s degree or equivalent experience

● Proven experience in a hands-on content role, ideally within experiential, lifestyle,

entertainment, hospitality, retail, or consumer brands

● Strong portfolio demonstrating excellence in both photography and videography

● Advanced proficiency in shooting and editing content for social and digital platforms

● Strong command of creative tools including Adobe Creative Suite ie Premiere Pro, Final

Cut Pro, CapCut, Canva, Frame.io or similar editing platforms

● Proficient in Adobe Illustrator & Photoshop

● Exceptional visual taste and a strong sense of composition, pacing, color, and brand

storytelling

● Deep understanding of social-first creative and what performs across organic and paid

channels

● Strong organizational and project management skills, with the ability to manage multiple

priorities at once

● Excellent communication and collaboration skills

● Comfortable working both strategically and independently in a fast-paced, evolving

environment

● Passion for culture, design, storytelling, and creating content that feels polished,

relevant, and emotionally resonant

What Success Looks Like

● Sloomoo consistently produces high-quality, on-brand photo and video content that

strengthens brand perception and supports revenue goals

● Content is delivered quickly, thoughtfully, and with a clear understanding of platform

needs

● The brand’s visual identity feels elevated, cohesive, and culturally relevant across all

channels

● The marketing team has a reliable creative partner who can both execute and think

strategically