Senior Director Marketing - Oncology in Canada Creek, Nova Scotia at Jobgether

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Senior Director Marketing - Oncology based in Canada .

This senior marketing leader will shape and execute the US and Canada growth strategy for an oncology portfolio within a complex healthcare technology environment.
The role combines strategic portfolio leadership with hands-on marketing execution, customer engagement, and commercial enablement.
You will translate customer, clinical, and market needs into compelling value propositions, campaigns, and go-to-market initiatives.
The position has broad visibility and requires close collaboration with product, marketing, sales, and commercial teams.
You will oversee integrated campaigns, demand generation, events, digital channels, and regional marketing content.
Success will be measured through meaningful customer outcomes, pipeline generation, commercial performance, and clearly defined KPIs.
This is an influential opportunity for a healthcare marketing leader who thrives in dynamic environments and can turn market insight into high-impact action.

• Lead and execute the US and Canada growth strategy for the oncology portfolio, translating business priorities and market opportunities into actionable marketing plans.
• Develop annual marketing strategies and integrated marketing plans in collaboration with marketing colleagues and product management teams.
• Drive demand generation through customer-focused content and coordinated channel strategies spanning digital marketing, SEM, email, social media, inside sales, events, and other relevant channels.
• Build deep understanding of customer, staff, patient, and clinical needs and translate those insights into differentiated campaigns and value propositions.
• Adapt and develop marketing materials for regional audiences, ensuring messaging resonates with key healthcare decision-makers.
• Collaborate on the design and execution of high-impact global and regional trade shows, events, and customer experiences.
• Partner closely with commercial teams on strategic initiatives, targeted market plays, and portfolio commercialization.
• Establish, monitor, and optimize marketing KPIs using a lean, outcomes-focused approach to continuously improve business impact.
• Equip commercial teams with oncology value propositions, competitive intelligence, market insights, and effective messaging.
• Drive innovation across portfolio marketing by identifying new approaches and turning collaborative ideas into measurable execution.

• Bachelor’s degree in Marketing, Engineering, Science, Business, Healthcare, or a related field.
• 7+ years of experience in marketing, sales, or product management, ideally within healthcare, medical technology, or technology-driven solutions.
• Demonstrated experience developing and executing positioning, digital marketing, and go-to-market strategies that deliver measurable customer and business results.
• Strong track record of creating customer-centric value propositions, compelling content, and effective commercialization strategies.
• Meaningful exposure to imaging technology and/or nuclear medicine within the medical technology sector is preferred.
• Strong expertise in market insights, customer understanding, portfolio marketing, and brand development.
• Proven ability to operate effectively in complex, fast-moving, and highly dynamic environments.
• Excellent written, verbal, interpersonal, and leadership communication skills, with the ability to influence stakeholders across functions and organizational levels.
• Demonstrated ability to lead programs and projects, analyze and resolve complex problems, document and execute marketing initiatives, and apply strong project management skills.
• Advanced degree such as an MBA in Marketing or a related discipline is preferred.
• Innovative, collaborative, and commercially minded approach, with the ability to co-create new ideas and translate them into high-impact marketing execution.
• Strong commitment to integrity, transparency, accountability, trust, and ownership.
• Candidates must be legally authorized to work in the United States; employment visa sponsorship is not available for this position.
• Residence near Milwaukee or Chicago may be preferred.

• Competitive annual compensation: $177,600–$266,400 for U.S.-based positions, with actual offers determined by skills, qualifications, experience, and location.
• Performance-based incentives: Eligibility for additional compensation, including cash bonuses and/or long-term incentives.
• Healthcare coverage: Medical, dental, and vision benefits.
• Retirement benefits: 401(k) plan with opportunities for both employee and employer contributions.
• Insurance protection: Life, disability, and accident insurance options.
• Paid time off: Comprehensive PTO benefits to support work-life balance.
• Professional development: Opportunities for career growth, learning, and advancement in a challenging healthcare technology environment.
• Tuition support: Tuition reimbursement opportunities.
• Remote work: The role is designated as remote.
• Inclusive workplace: A culture focused on collaboration, innovation, diverse perspectives, and professional development.
• Relocation: Relocation assistance is not provided.