• Lead and mentor a team of digital marketing professionals, fostering a collaborative and high-performing environment.
• Oversee the execution of multi-channel outreach including email, SMS/text campaigns, job board messaging, and direct mail.
• Ensure consistent campaign execution, messaging alignment, and operational efficiency across all outreach channels.
• Monitor inbound lead generation and analyze campaign performance to guide data-driven improvements.
• Use insights to refine messaging, targeting, segmentation, and campaign timing.
• Test new approaches to improve response rates, reduce opt-outs, and increase lead capture.
• Evaluate and improve internal workflows to streamline campaign execution and lead generation.
• Implement marketing technology and automation to improve efficiency and scale campaign performance.
• Oversee the development and execution of email marketing campaigns to engage and nurture providers and clients.
• Design and optimize the customer journey from first touchpoint through lead capture.
• Manage job board partnerships and posting strategies to attract qualified providers while monitoring performance metrics.
• Identify opportunities to grow the provider database through campaigns, job board engagement, and digital touchpoints.
• Collaborate with recruiting and internal teams to ensure seamless handoffs from marketing-generated leads.
• Stay current on industry best practices, emerging trends, and digital marketing technologies.

• Bachelors degree in Marketing, Business, or a related field
• Experience with marketing automation and CRM platforms; HubSpot and Salesforce experience preferred
• 5+ years of experience in digital marketing, with a focus on healthcare or staffing industries preferred
• Proven track record of developing and implementing successful digital marketing strategies
• Strong analytical skills and the ability to translate data into actionable insights
• Proficiency in digital marketing tools, analytics platforms, and marketing automation systems
• Excellent communication, leadership, and project management skills
• Must be self-motivated, well-organized, and able to manage and meet tight deadlines
• Proficient in Microsoft Office Suite and PowerPoint.

Why You Should Work With Us:

• Quarterly company bonus incentives
• Clearly defined benchmarks for career progression
• Unlimited Paid Time Off
• Full medical, dental, and vision benefits--starting DAY 1!
• 401K matching program, fullyvested
• Comprehensive new-hire training and ongoing learning opportunities
• Quarterly company meetings and social events
• State-of-the-artfitness facility and free fitness classes offered each week.
• Volunteer Time Off
• Opportunity to goonPresident's Club (all-expense paid trip for two!)