Product Manager in Lexington, Kentucky at LBX Company LLC

LBX Co is looking for a Product Manager to join our team!

Position Summary:

The Product Manager is responsible for the strategic direction, business performance, and lifecycle management of assigned product lines. This role serves as the business owner for assigned products and is accountable for developing and executing product strategies that support customer needs, dealer success, profitability objectives, and LBX's Mid-Term Plan (MTP) and Long-Term Plan (LTP).

The Product Manager leads product planning activities by developing product roadmaps, defining product requirements, and evaluating product investments throughout the product lifecycle. The role serves as a liaison between LBX and product development partners, including Sumitomo Construction Machinery (SCM), and ensures customer, dealer, and business requirements are effectively incorporated into future product development plans.

The Product Manager collaborates closely with stakeholders across Sales, Marketing, Engineering, Product Support, Finance, and Project Management to drive product success. This role is accountable for the commercial performance of assigned product lines, including profitability, market share, product competitiveness, and lifecycle success. The Product Manager develops and executes strategies to improve business performance and develops compelling value propositions that enable Sales and Marketing teams to effectively position LBX products and solutions in the market.

Essential Functions:

30% - Product Line Strategy and Performance

Own the strategic direction and commercial performance of assigned product lines. Accountable for achieving product line objectives related to profitability, market share, revenue growth, product mix, and lifecycle performance. Develop and maintain product strategies aligned with corporate objectives and implement actions that improve product competitiveness, customer value, and business results.

25% - Product Planning and Roadmap Management

Develop and maintain product roadmaps based on market opportunities, customer needs, dealer feedback, competitive analysis, and business objectives. Prioritize product investments, enhancements, and portfolio initiatives. Lead business case development and recommendation of investments that support long-term growth and profitability.

20% - Product Development Partner Management

Serve as the primary product liaison with SCM and other strategic development partners. Represent the interests of LBX by communicating customer, dealer, and business requirements while influencing product direction to support company objectives. Lead product planning discussions, design reviews, and strategic product alignment meetings.

15% - Market Intelligence and Product Positioning

Lead Voice of Customer (VOC) and Voice of Dealer (VOD) activities to identify portfolio opportunities and product gaps. Monitor industry trends, competitive activity, and emerging technologies. Develop product positioning, value propositions, and customer success stories that clearly communicate product differentiation and business value.

10% - Cross-Functional Product Leadership

Provide product leadership across the organization by collaborating with Engineering, Product Support, Sales, Marketing, Finance, and Project Management teams. Ensure product objectives, requirements, and business goals remain aligned throughout the development lifecycle.

Knowledge, Skills and Abilities:

· Strong understanding of product management and product lifecycle principles.

· Demonstrated ability to develop product strategies and roadmaps.

· Strong business, financial, and analytical skills.

· Ability to evaluate profitability, market share, revenue, and return on investment.

· Strong customer and market orientation.

· Ability to translate market needs into product requirements and business plans.

· Excellent communication, presentation, and influencing skills.

· Ability to build relationships across diverse stakeholder groups.

· Strong decision-making and prioritization skills.

· Adaptable to diverse personalities and cultures; experience working with Japanese business culture is a plus.

Minimum Qualifications:

• Bachelor's degree or equivalent experience.

• Minimum of ten (10) years of progressive experience in product management, product planning, engineering, marketing, product support, or related functions preferably within the construction, mining, agricultural, industrial equipment, or related industries.

• Demonstrated experience developing and executing product strategies, roadmaps, and business plans.

• Experience managing product lifecycle activities and evaluating product line performance.

• Experience analyzing revenue, profitability, market share, and competitive dynamics to support business decisions.

• Demonstrated success leading cross-functional initiatives and influencing decisions without direct authority.

• Experience working with OEMs, distribution organizations, suppliers, and strategic development partners.

• Strong proficiency in Microsoft Excel and PowerPoint.

• Excellent verbal, written, and presentation communication skills.

Supervisory Responsibility:

May provide guidance, coaching, and development support to other IPPS team members. Direct supervisory responsibility may be assigned based on organizational structure.

Success Factors:

• Drives growth, profitability, and market performance of assigned product lines.

• Identifies and executes product strategies that support customer needs and company objectives.

• Maintains a deep understanding of customers, dealers, competitors, and market trends.

• Develops product roadmaps that balance customer value, business priorities, and organizational resources.

• Builds productive relationships with development partners, internal stakeholders, dealers, and customers.

• Creates compelling product value propositions that support successful market positioning.

• Demonstrates sound business judgment and effective decision-making.

• Serves as a trusted leader in product planning and portfolio discussions.

Travel Expectations:

This position requires up to 30% overnight domestic and international travel.

Working Conditions:

This position requires spending time in a seated position while working at a computer station for extended periods of time. Work also requires standing, walking, bending, reaching, hearing, talking, and lifting (up to 50 pounds). Reasonable accommodations may be made to enable individuals with disabilities to perform the essential job functions.

Work hours may vary from day to day, with extended periods.

General Disclaimer:

· This job description is based on the work being performed by the person in this role. Employees may be asked to perform other duties as assigned. This job description is subject to change at any time.