Marketing Technology Specialist in Grand Rapids, Michigan at Our Daily Bread Ministries
NewJob Function: Information Technology
Our Daily Bread Ministries
Grand Rapids, Michigan, 49512, United States
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Job Description
Marketing Technology SpecialistFull-Time | Exempt | HybridGrand Rapids, MI
Are you a digitally savvy marketer with a heart for ministry, technical excellence, and data-driven results? At Our Daily Bread Ministries, we are more than a global Christian ministry—we are a mission-driven team committed to helping people worldwide engage with God’s Word.
As the Marketing Technology Specialist, you will bridge marketing strategy, creative design, and technical execution to deliver integrated digital campaign experiences across our websites, mobile apps, email, and emerging platforms. This role is critical to ensuring cohesive user journeys, optimizing campaign performance through data-driven improvements, and equipping global ministry partners with the tools and best practices they need to reach people around the world.
What You’ll Do
Are you a digitally savvy marketer with a heart for ministry, technical excellence, and data-driven results? At Our Daily Bread Ministries, we are more than a global Christian ministry—we are a mission-driven team committed to helping people worldwide engage with God’s Word.
As the Marketing Technology Specialist, you will bridge marketing strategy, creative design, and technical execution to deliver integrated digital campaign experiences across our websites, mobile apps, email, and emerging platforms. This role is critical to ensuring cohesive user journeys, optimizing campaign performance through data-driven improvements, and equipping global ministry partners with the tools and best practices they need to reach people around the world.
What You’ll Do
- Publish digital campaign content for Our Daily Bread, Discovery Series, Center for Bible Engagement, and other ministry brands across our app, websites, email, and social media channelsBuild, maintain, and optimize responsive campaign landing pages; decommission outdated pages and implement URL redirects as neededPartner with Global Marketing Teams to plan, coordinate, and execute ministry-wide digital marketing campaignsLeverage AI-enabled tools and technologies to enhance campaign performance, efficiency, and personalizationIntegrate digital marketing content into our CRM and marketing automation platformsPerform comprehensive QA testing across all campaign touchpoints, including CTAs, audience segmentation, and UTM trackingServe as the subject matter expert for digital campaign integrations and website functionality, coordinating enhancements with technology teamsTrain and guide new hires and global ministry partners on digital marketing technology solutions and best practicesReport on campaign performance across platforms and analyze engagement data to identify trends, opportunities, and issuesConduct UX testing, research, and focus groups to gather constituent feedback and identify opportunities for improvement
What You Bring
- Bachelor’s degree in Marketing, Digital Marketing, Communications, or a related field, or equivalent combination of education and experience3–5 years of professional experience in digital marketing, email marketing, or marketing automation2–3 years of experience with CRM and/or marketing automation platforms supporting campaigns, audience segmentation, personalization, and reporting; global experience preferredProficiency with platforms such as Salesforce Marketing Cloud (Audience Builder, Journey Builder, Email Studio), Optimizely, Shopify, WordPress, and HTMLExperience with project management tools (e.g., ClickUp, Asana, Monday.com) and reporting tools (e.g., Looker Studio, Google Analytics, Power BI) preferredKnowledge of responsive web design, mobile-first principles, and digital user experience best practicesStrong attention to detail with excellent organizational, analytical, and problem-solving skills, and the ability to manage multiple priorities and deadlinesAbility to travel internationally 1–2 times per year
Spiritual & Missional Alignment
- A mature Christian faith with a passion for global Bible engagement and discipleshipCommitment to Our Daily Bread Ministries’ statement of faith, mission, and valuesA life consistent with biblical principles and ongoing spiritual growth
Why Join Our Daily Bread Ministries?Mission-Driven Impact: Deliver digital experiences that advance Bible engagement in more than 150 countriesChrist-Centered Culture: Be part of a prayerful, Scripture-focused environment that values unity, spiritual growth, and collaborationMeaningful Work: Equip global teams with the tools and insight to reach people with God’s Word
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Job Location
Grand Rapids, Michigan, 49512, United States
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