Visual Communications Manager in SCOTCH PLAINS, New Jersey at JCC OF CENTRAL NJ INC
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Job Description
The JCC of Central NJ is a non-profit agency whose mission is to educate, enrich and empower our community – from generation to generation. The JCC offers educational, recreational, fitness & wellness, cultural and communal programs and activities to people of all abilities and all stages of life.
Position Summary
The JCC of Central NJ is seeking a creative, organized, and detail-oriented Visual Communications Manager to lead the design and visual presentation of the organization's marketing and communications efforts. This role is responsible for developing compelling print and digital materials that support programs, events, fundraising initiatives, membership, and community engagement efforts.
The Visual Communications Manager serves as a steward of the JCC brand, ensuring a consistent visual identity across all platforms while helping to tell the story of our organization through design, photography, and video. This is a full-time, overtime exempt position reporting to the Director of Marketing and Communications.
Key Responsibilities:Graphic Design & Marketing Materials- Design and produce a wide range of marketing and communications materials, including but not limited to brochures, flyers, advertisements, event collateral, signage, annual reports, social media graphics, email graphics, presentations, newsletter, and fundraising materials
- Collaborate with departments across the organization to create engaging promotional materials that support program participation and organizational goals
- Design materials supporting fundraising campaigns, donor stewardship, annual reports, and special events
- Coordinate with outside printers, promotional vendors, sign companies, and other production partners to ensure quality and timely delivery of marketing materials
- Ensure projects are completed on schedule and meet established quality standards
- Maintain relationships, develop calendar, and provide graphics for paid digital/print advertising and social media planners
- Create, maintain, and continually refine the organization's brand style guide
- Ensure consistent application of branding, visual identity, messaging, and design standards across all print and digital communications
- Serve as a resource for staff on brand usage and visual communication best practices
- Help capture photography and videography at programs, special events, and community activities
- Organize, edit, and maintain a library of visual assets for ongoing marketing use
- Manage relationships with hired photographers
- Collaborate with staff to identify storytelling opportunities that showcase the JCC's impact
- Maintain current and engaging photography and video content across the organization's website
- Update visual content and assist with page layout and content presentation on the organization's website using the content management system
- Assist in enhancing the user experience through thoughtful visual content placement
Required Qualifications and Skills:
- Bachelor's degree in Graphic Design, Visual Communications, Marketing, or a related field, or equivalent professional experience
- Minimum of 2 years of graphic design experience
- Proficiency in Adobe Creative Suite (InDesign, Photoshop, Illustrator, and Acrobat) and Canva
- Experience with photography, photo editing, and basic videography
- Knowledge of website content management systems and digital asset management
- Strong understanding of branding principles and visual storytelling
- Excellent organizational skills with the ability to manage multiple projects and deadlines simultaneously
- Ability to work collaboratively with staff across departments and engage positively with community members
- Experience with email marketing platforms and social media content creation preferred
- Experience with WordPress preferred
- Basic video editing experience preferred
- Experience working in a nonprofit, community center, educational, or camp environment preferred
Physical Demands:
- Sit for extended periods while working at a desk and on a computer
- Frequent use of hands and fingers for computer-related tasks
- Ability to view a computer screen for extended periods and distinguish color, details and visual elements
- Communicate effectively in person, verbally and in writing
- View and read digital content, reports, and marketing materials
- Occasionally lift or move light materials, typically up to 15 pounds
Salary range: $60,000 - $68,000 annually, commensurate with experience
Key Benefits Offered:
- Medical, Dental, Vision, Life Insurance, FSA, HSA
- 401(k) retirement plan with employer match
- Generous paid time off policy
- Complimentary membership and program discounts for the entire family
The JCC provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national original, disability status, genetics, protected veteran status, sexual orientation, gender identify or expression, or any other characteristic protected by federal, state or local laws.