Leasing Specialist at Sentinel Rock Realty Trust – Sacramento, California

Summary

Under the supervision of the Assistant Manager/Property Manager, the Leasing Specialist is responsible for generating traffic, securing appointments, and maximizing rentals, assisting in the total leasing efforts and integrated marketing programs of the property, participating in the presentation and monitoring of market ready product, and performing all administrative duties related to the on-site sales/marketing functions. The Leasing Specialist is additionally responsible for providing quality customer service relations, as it might relate to service requests, and assisting in providing a quality living environment for the residents. The Leasing Specialist is responsible for attaining and updating on a regular basis, a comprehensive knowledge of the competition and market.

Responsibilities

• Maintain occupancy goals as defined by the operating budget and management plan, by successfully leasing apartments, qualifying potential residents, verifying applications, performing credit investigations, and creating all associated documentation accompanying the rental agreements in a timely and accurate fashion, for the Property Manager’s approval.
• Maintain a minimum of 33% closing ratio on qualified, walk-in traffic.
• Maintain a minimum of 50% phone to traffic ratio on qualified sales calls.
• Acquaint the new residents with leasing documentation, the property rules, the policies, which affect the residents, apartment functions and emergency procedures, to ensure resident satisfaction on move-in.
• Walk the property daily and note any deficiencies in market ready product, checking the tour route, to ensure complete compliance with company policies regarding presentation of the product. Notify designated person for action and follow-up remedies.
• Assist in preparing the rental office for opening to the general public.
• Responsible for taking a proactive role in the preparation and maintenance of a current resident profile, along with supporting the marketing functions of the property through recording accurate data on prospects and new residents.
• Accurately record all traffic information daily.
• Possess knowledge of policies and procedures of the company, particularly as they relate to Fair Housing, discrimination, and occupancy standards.
• Maintain an in-depth knowledge of the rental agreement and be cognizant of any legal issues with which they may be tasked (i.e., three-day notices).
• Assist in preparing renewal offers and creating renewal leases.
• Present a professional, efficient approach to remedy any customer complaints, and handle service requests with appropriate documentation and follow-up daily, to ensure client satisfaction.
• Track and record all traffic and rental results for monitoring by the Property Manager and the company.
• Respond to all telephone traffic promptly. Follow up with prospective renters using Graceada Partners sales procedures.
• Responsible for knowing all current rental policies, including any concession program available and particularly for site-specific rental programs (corporate housing, subsidized housing, BMR qualifications, Section 8 information, etc.).
• Promote resident and business referral programs within company guidelines.
• Collaborate with other on-site personnel in preparations and attendance at Property resident functions.
• Identify and shop all competition once per quarter and use information to update marketing binder.

Requirements

• High school diploma or GED with one-year related experience and/or training.
• Ability to function effectively in a sales/marketing and customer service environment.
• Ability to read and write short correspondence and memos. Ability to compute rate, discounts, interest and commissions.
• Ability to effectively present information in one-on-one and small group situations to customers, clients, and other employees of the organization.
• Ability to apply common sense understanding to carry out detailed written or oral instructions.
• Ability to deal with problems involving few concrete variables in standardized situations.
• Basic computer skills.

Physical Demands

• The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
• While performing the duties of this job the employee is regularly required to use hands to finger, handle or feel; reach with hands and arms; and talk or hear.
• The employee is frequently required to stand, walk, and sit.
• The employee is occasionally required to climb or balance.
• Specific vision abilities required by this job include close and distance vision.

Work Environment

• The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job.
• Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
• While performing the duties of this job, the employee is occasionally exposed to outside weather conditions.
• The noise level in the work environment is usually moderate.