Paid Social and Influencer Coordinator in Kew, Victoria at Cullen Jewellery

About us:

Founded by Jordan Cullen in 2018, Cullen Jewellery is an Australian fine jewellery brand grounded in intention, care, and considered design.

As a digital-first brand, we bring together traditional craftsmanship and modern technology to create pieces designed to endure – in both form and feeling.

From carbon neutral lab-grown diamonds to responsible material choices and global replanting initiatives, every detail reflects Cullen’s long-term perspective.

About the position:

The Paid Social & Influencer Coordinator supports brand growth by executing high-volume ad campaigns across Meta and TikTok while managing the end-to-end micro-influencer program. By bridging technical ad management with creator scouting and content brief alignment, you will help expand Cullen Jewellery’s global reach and digital performance.

Key Responsibilities include:

• Execute the paid media roadmap by building, uploading, and launching a high volume of ad campaigns across Meta and TikTok in support of the Paid Social Specialist.

• Source and recruit a steady stream of micro-influencers and creators who align with brand identity and campaign objectives.
• Write clear, conversion-focused creative briefs for influencers utilising hooks and angles defined by the overarching creative strategy.
• Review, QA, and approve all incoming influencer deliverables to ensure strict adherence to brief requirements, brand guidelines, and quality standards before they go live.
• Monitor campaign delivery to proactively identify and escalate anomalies, spend spikes, pacing issues, or under-delivery.
• Assist with performance reporting by extracting data from Meta, TikTok, and influencer tracking tools to help identify winning creatives and overarching trends.
• Identify and engage creators through Meta and TikTok marketplaces, fostering strong ongoing partnerships.

What are we seeking?

• Proven experience in paid social media operations and managing high-volume influencer or creator programs.
• Experience with Meta and TikTok Ads Manager, including campaign setup, and basic troubleshooting.
• A deep understanding of the current social media landscape, with the ability to write conversion-focused creative briefs and QA content effectively.
• Basic digital editing skills, with the ability to resize visual assets, source trending audio, and adapt content for platform best practices.
• Excellent organisational and time-management skills, with the ability to manage a high-volume ad upload pipeline and conflicting priorities.
• Self-directed and capable of managing competing priorities in a fast-paced environment

What we offer:

In addition to a competitive remuneration package, and the ability to work in a beautiful office location in the heart of Kew, we offer all our team members with a range of benefits including:

• A supportive and collaborative work environment;
• An Employee Assistance Program for you and a family member to utilise;
• Generous staff and family / friend discounts;
• Team events and initiatives included as part of our wellbeing program;
• Paid volunteer leave, and sponsorship of a child in South East Asia/Africa under your name;
• The opportunity to join a growing company with a global presence - you really can take your career anywhere!

If this full-time opportunity sounds like your next challenge, complete your application by clicking on the apply now button and we will be in touch.

Agencies, thanks for thinking of us - but we have this one covered!