Brand Photography and Content Creator in Dallas, Texas at Lalaland Cafe 5626 LLC

La La Land is looking for a creative, versatile visual storyteller to help shape the visual identity of one of the fastest-growing café brands in the country. Working within our small marketing team, you will plan, shoot and edit the photography and short-form video that brings our drinks, cafés, people and mission to life across social, digital, print, PR, e-commerce and in-café channels. You will own production from brief through final delivery, moving easily between polished campaign shoots and fast, trend-driven iPhone content, and capturing new café openings, events, partnerships and Foundation programs with care.

Duties and Responsibilities:

• Plan, style and shoot high-quality product, drink, lifestyle and campaign photography for digital, print, in-café, PR and e-commerce.

• Shoot and edit short-form video, from polished launch spots to fast, trend-driven iPhone content for TikTok, Instagram and other social channels.

• Collaborate with our small marketing team to develop ideas and creative direction, owning production from brief through final delivery.

• Partner with the Senior Manager of Social & Brand Strategy on ideation and strategy, working under their creative direction, and collaborate with the Creative Production Manager on shoot logistics.

• Cover new café openings end to end: pre-opening interiors, opening-day energy and same-day recap content.

Produce collaboration and partnership content with creators, talent and partner brands, meeting each partner's deliverables and timelines.

• Document events, activations and Foundation programs with sensitivity and consent.

• Build shot lists, mood boards and simple production plans; scout locations, source props and coordinate talent.

• Retouch and color-grade photos and edit video to a consistent, on-brand look.

• Deliver assets in every format needed (9:16, 4:5, 1:1, 16:9, print) on tight turnarounds.

• Organize and maintain the brand photo and video library, with clear naming, tagging and usage rights.

• Manage, maintain and recommend camera, lighting and audio gear.

• Stay ahead of social trends, food and beverage photography styles and platform best practices

Knowledge/Skills/Abilities:

• Proven video skills: shooting and editing short-form content that performs on social.

• Fluency with iPhone content creation, including shooting, lighting and editing on mobile.

• Expertise in Adobe Lightroom, Photoshop and Premiere Pro (or Final Cut Pro); CapCut or similar mobile editing tools.

• Solid working knowledge of lighting, both studio strobes and natural light.

• A sharp eye for color, composition, styling and detail.

• Ability to work fast, stay organized and manage multiple projects at once.

Qualifications:

Required

• 3+ years of professional photography experience preferred, ideally in food and beverage, hospitality, retail or lifestyle brands. A strong portfolio showing product and drink photography plus lifestyle and people photography can outweigh years of experience.

• Flexible availability, including early mornings, evenings and weekends for openings and events.

• Valid driver's license and reliable transportation for shoots across DFW.

Nice to Have

• Food or prop styling experience. • Experience with motion graphics or After Effects.

• Experience working with creators, influencers or talent on set.

• Drone or gimbal operation.

• A genuine love for coffee, matcha and making people smile.