Marketing Copywriter in Plano, Texas at Quick Technologies Inc

Executive: Vice President of Marketing

Reports to: Creative Director

Direct Reports: None

Department: Marketing Team

FLSA Status: Exempt

Position Summary:

The Marketing Copywriter is responsible for developing clear, compelling copy that drives customer understanding, engagement, and action across marketing campaigns and product initiatives. This role produces high-quality written content across email, digital advertising, landing pages, and supporting campaign assets to drive customer engagement and action.

This role combines high-volume content development with independent judgment to create effective marketing copy. The Marketing Copywriter translates product features into benefit-driven messaging that aligns with customer needs and supports business objectives across the marketing funnel.

The role works closely with the Creative Director and cross-functional marketing partners, contributing ideas, incorporating feedback, and ensuring messaging is aligned across all customer touchpoints.

Position Responsibilities:

Campaign & Product Copy

• Write lifecycle emails, digital ad copy, landing pages, and campaign content designed to drive engagement and conversion.
• Translate product features and functionality into clear, benefit-oriented messaging.
• Support campaigns that drive product adoption, usage, and customer engagement.
• Align messaging to key funnel stages (awareness, consideration, conversion).
• Develop blog and article content that supports campaign messaging and product education.
• Write short-form video scripts to support campaign initiatives.

Execution & Production

• Produce high-quality copy across multiple projects while meeting deadlines.
• Ensure clarity, accuracy, and consistency across all content outputs.
• Apply and maintain the company’s brand voice across all marketing materials.
• Edit and proofread content to meet brand, quality, and compliance standards.
• Support development of sales enablement materials and marketing collateral.

Collaboration

• Partner with Creative Director, design, video, and marketing teams to execute campaigns.
• Contribute ideas and refine content through feedback and iteration.
• Align copy with campaign objectives and business priorities.
• Coordinate with cross-functional partners to ensure consistency and timely delivery.

To perform this job successfully, an individual must satisfactorily perform each essential duty. The job description requirements represent knowledge, skills, behaviors, and abilities.

Skills and Qualifications:

• Bachelor’s degree in journalism, English, communications, or a related discipline.
• 5+ years of marketing or product marketing copywriting experience (B2B preferred).
• Strong portfolio demonstrating campaign and product-focused copy (email, landing pages, ads).
• Proven ability to write clear, persuasive, and conversion-focused content.
• Ability to simplify complex product concepts into accessible messaging.
• Experience working in a fast-paced, deadline-driven environment.
• Experience in SaaS or technology environments preferred.
• Familiarity with SEO and digital marketing best practices preferred.
• Experience using AI tools to support content development preferred.
• Access to reliable, high-speed Internet (25Mbps down/5Mbps up, per person).
• Willingness to attend in-person team meetings if required.