Experiential Producer in Atlanta, Georgia at Matrix Mktg

About Matrix MKTG

Matrix MKTG is an award-winning agency known for shaping culturally relevant and engaging brand experiences. We partner with leading lifestyle brands to craft strategic campaigns that drive engagement, loyalty, and impact. Our work spans brand development, digital strategy, content creation, and experiential—bringing ideas to life through compelling storytelling and innovative activation execution.

About the role

The Experiential Producer is a hands-on production leader responsible for complex, large-scale branded experiences, festival builds, live programming and multi-city tours through onsite execution, strike and reconciliation. This role turns ambitious creative ideas into detailed, executable production plans and must be equally comfortable building a production schedule, managing budgets, negotiating with vendors, reviewing fabrication and leading a crew onsite. Requires deep technical production and custom fabrication knowledge, the ability to scope and deliver complete builds, and exceptional command of routing, staffing, installation and strike.The Experiential Producer independently owns projects from brief through execution, anticipates what needs to happen next, identifies potential problems before they become issues and consistently drives projects forward.

Work Environment: Hybrid (Monday, Tuesday, & Wednesday in-office required)

Operational Hours: Monday-Friday, 10am-6pm

Address: 887 W. Marietta St. NW Suite E, Atlanta, GA 30318

What you'll do

· Own end-to-end production of experiential activations, events, festivals, pop-ups and brand experiences.

· Translate approved creative concepts into comprehensive production plans.

· Produce large-scale festival footprints, touring activations, multi-day experiences and custom builds; own site surveys, production scope, infrastructure, labor plans, technical specifications and venue/festival coordination.

· Develop and maintain master production schedules, critical paths, runs of show, production playbooks, vendor schedules, staffing plans, load-in/strike schedules and shipping/logistics plans.

· Build, manage and reconcile event budgets.

· Source, evaluate, negotiate and manage venues, fabricators and specialty vendors.

· Manage fabrication from drawings and estimates through production, installation and strike.

· Coordinate permitting, insurance, engineering and other operational requirements.

· Develop comprehensive onsite production books and contact sheets.

· Coordinate talent production requirements, hospitality, transportation and technical needs as applicable.

· Own multi-market routing, freight, shipping, warehousing, load manifests, inventory, transport, vendor handoffs, crew travel, delivery confirmations and reusable touring systems. Develop market-by-market critical paths, load-in/strike plans and contingency logistics.

· Manage staffing, travel and accommodations.

· Lead vendor and internal production calls.

· Provide onsite production leadership, including load-in, show days and strike.

· Maintain clear and proactive communication with account, creative, strategy, partnerships and client teams.

· Identify project risks early and develop mitigation and contingency plans.

· Ensure approved creative is executed accurately and within budget.

· Track project changes and communicate budget or timeline implications immediately.

· Complete post-event reconciliation, inventory and production wrap documentation.

· Capture learnings and recommend improvements for future executions.

Qualifications

Education:

Bachelor’s degree in a related field or equivalent relevant hands-on production experience. Do not exclude candidates with substantial touring, festival, fabrication or live production backgrounds.

· Production

· Event Management

· Theater/Set Design

· Related field

Experience:

7+ years of experiential production, including personally leading large-scale branded/festival builds and at least one multi-city touring program.

Demonstrate direct ownership of fabrication/technical scopes, substantial budgets, onsite production crews and live programming.

Proven experience independently producing complex consumer-facing events.

Demonstrated experience managing substantial production budgets.

Strong vendor network and ability to source new production resources when needed.

Key Skills:

· Strong knowledge of fabrication, scenic, AV, lighting, staging, power and event logistics

· Highly organized with exceptional attention to detail

· Comfortable managing multiple simultaneous workstreams and deadlines

· Strong problem-solving skills and calm decision-making under pressure

· Excellent written and verbal communication

· Proficiency with project-management, budgeting and presentation tools

· Willingness and ability to travel and work evenings/weekends when activation schedules require it

Why Join Us?

• Work with a diverse portfolio of high-profile lifestyle brands.
• Be part of an award-winning agency with a strong creative culture.
• Lead impactful client engagements that contribute directly to brand success.
• Collaborative and dynamic team environment with opportunities for professional growth.

Full-Time Position

Benefits: Comprehensive Medical, Dental, Vision, 401k + match, PTO, Holidays and more!