Business Development Specialist in Annapolis, Maryland at Advocate Support Services Inc
NewSalary: $60000 - $78000Job Function: Business Development
Advocate Support Services Inc
Annapolis, Maryland, 21401, United States
Posted on
New job! Apply early to increase your chances of getting hired.
Explore Related Opportunities
Compensation and Benefits Managers jobs near me in MarylandJobs near me in MarylandCompensation and Benefits Managers jobs
Job Description
Advocate Support Services, Inc. is hiring a full-time Business Development Specialist to support our Maryland community-based Psychiatric Rehabilitation Program (PRP).
This role is responsible for building ethical, compliant, and sustainable referral partnerships that increase qualified PRP referrals, improve referral-source engagement, support completed admissions, and contribute to census growth. The Business Development Specialist manages a defined territory across Advocate's Greater Baltimore / Central Maryland service area, develops and maintains referral-source relationships, and tracks all outreach activity in HubSpot CRM.
The right candidate is a disciplined relationship-builder with healthcare or behavioral health outreach experience, strong CRM habits, field-based follow-through, and the judgment to represent Advocate professionally in a compliance-driven Medicaid behavioral health environment.
This is a full-time, exempt, field-based / hybrid role based in Annapolis, Maryland, with local outreach, office meetings, community meetings, huddles, and virtual work as assigned.
Key Responsibilities- Build, maintain, and deepen ethical referral-source relationships with outpatient behavioral health providers, hospitals, discharge planners, social workers, care coordinators, community providers, shelters, community organizations, and other appropriate referral partners.
- Develop and execute a structured outreach plan for Advocate's Greater Baltimore / Central Maryland service area, organized by referral-source segment, relationship stage, and territory priority.
- Manage an active book of referral-source accounts in HubSpot, including contact history, relationship stage, referral activity, follow-up tasks, source quality, barriers, and next steps.
- Conduct in-person visits, virtual meetings, phone outreach, educational presentations, professional networking, and structured follow-up activities that build credibility and sustained partnerships.
- Re-engage dormant or inactive referral sources through targeted reactivation outreach and identify new referral-source opportunities through field observation and community intelligence.
- Prepare and maintain account plans for priority referral partners, a structured weekly/monthly outreach calendar, territory summaries, and pipeline reports for leadership review.
- Document outreach activity in HubSpot within Advocate's required timelines and maintain clean, current, and complete CRM records.
- Coordinate with Admissions & Assessment, Program, and Operations to understand referral flow, intake barriers, referral quality issues, conversion problems, and opportunities for source education.
- Ensure referral sources receive appropriate, compliant, professional follow-up on referral status within established organizational timelines.
- Represent Advocate professionally at provider meetings, community events, networking forums, outreach events, and professional association meetings.
- Support compliant distribution of approved outreach collateral and referral materials; provide leadership with field feedback, source FAQs, market intelligence, event opportunities, and messaging needs.
- Comply with HIPAA, applicable confidentiality standards, Medicaid program-integrity expectations, Advocate's Code of Conduct, anti-kickback/referral ethics requirements, and all approved communication/system-of-record workflows.
- Two (2) or more years of professional experience in healthcare business development, behavioral health outreach, provider relations, referral development, community partnerships, account management, or relationship-based professional sales.
- Demonstrated ability to build and sustain professional relationships in a field-based setting.
- CRM experience required; HubSpot experience strongly preferred.
- Valid Maryland driver's license, reliable personal transportation, and ability to travel locally within the assigned service area.
- Ability to use Microsoft 365 applications, including Teams, Outlook, and SharePoint.
- Ability to represent Advocate professionally, ethically, and consistently in all community and referral-source settings.
- Ability to meet Advocate's background check, drug screening, employment verification, and onboarding/training requirements.
Bachelor's degree preferred in business, marketing, communications, healthcare administration, psychology, social work, human services, or a related field. Directly relevant professional experience in behavioral health, human services, healthcare outreach, or referral development may be considered in lieu of a degree.
Preferred Qualifications- Experience in behavioral health, mental health, PRP services, SUD programs, outpatient behavioral health, hospital discharge planning, Maryland Medicaid, or human services settings.
- Knowledge of Maryland's Public Behavioral Health System, Carelon / BH ASO, and community behavioral health referral pathways.
- Experience working with adults with serious mental illness or in community-based service settings.
- Experience with CARF-accredited or regulated healthcare organizations.
- Experience delivering educational presentations to referral sources, community partners, or healthcare providers.
- Familiarity with Alleva EHR at an awareness level and/or referral/admissions workflows in an EHR environment.
- Familiarity with basic Medicaid eligibility, referral-readiness, and authorization processes as they relate to referral and admission pathways.
- Salary range: $60,000-$78,000 annually, based on experience, demonstrated referral development capability, healthcare or behavioral health business development experience, CRM discipline, and fit with Advocate's operating needs.
- Standard hiring range: $65,000-$70,000 annually, unless leadership approves a different placement within the approved range.
- Vehicle allowance: Eligible for a $300/month car allowance due to required field-based outreach, referral-source development, and community relationship-management responsibilities.
- Additional compensation: Eligible for a quarterly Business Development Performance Incentive after KPI, documentation, compliance, quality, CRM, and system-verification standards are met. Target annual incentive is $8,000-$12,000; maximum annual incentive is $20,000, subject to plan rules, verification, approval, payroll processing, and applicable law.
- Incentive compliance note: This incentive is not a commission for referrals. Referrals, admissions, or outreach activity that are not properly documented, compliant, and verifiable do not qualify for incentive payment.
- Benefits: The organization offers a comprehensive benefits package that includes paid time off (PTO), paid sick leave, and ten paid holidays annually. Employees are also eligible for a 401(k) retirement savings plan, as well as medical, dental, and vision insurance. In addition, the company provides employer-paid short-term disability coverage.
Advocate Support Services, Inc. is an equal opportunity employer. Advocate provides reasonable accommodations to qualified individuals with disabilities in accordance with applicable law.
Scan to Apply
Just scan this QR code to apply from your phone.
Job Location
Annapolis, Maryland, 21401, United States
Frequently asked questions about this position
Similar Jobs In Annapolis, Maryland
NewHot Job
HR & Office Administrator
Commercial Express HVAC LLC
Sterling, Virginia
New
Work From Home - Client Benefits Advisor
Global Elite Texas
Parkville, Maryland
Benefits Manager
Metrea Management LLC
Washington, District of Columbia
New
VA Benefits Advisor - Ft. Belvoir
CALIBRE Systems Inc
Ft. Belvoir, Virginia
New
HR Coordinator
National Capitol Contracting
McLean, Virginia
Apply NowYour application goes straight to the hiring team
By submitting your application, you understand and agree to JobTarget's
Terms of Use and
Privacy Policy.