Manager, Product Management (VB Spine) in Leesburg, Virginia at VB Spine

Manager, Product Management (VB Vision)

Location: Remote
Company: VB Spine

Looking for a career where your work truly matters? At VB Spine, you’ll be part of a mission-focused team driving innovation that supports surgeons during life-changing spinal procedures. We’re looking for a strategic, high-impact leader who can shape portfolio direction, influence across functions, and drive meaningful business outcomes.

As a Manager of Product Management, you will lead the marketing strategy across multiple key brands, overseeing the VB Spine VB Vision (enabling technologies) portfolio, market access, and commercial execution. This role partners closely with Sales, Customer Excellence, Medical Education, R&D, and Operations to deliver strong portfolio performance. You will represent the portfolio globally and play a critical role in developing and executing successful go-to-market strategies.

What You’ll Do:

• Product & Portfolio Strategy
• • Lead full product lifecycle management, including launch planning, commercialization, multi-generational roadmapping, and end-of-life strategy
  • Define portfolio strategy, including positioning, pricing, market access, procedure development, and go-to-market execution
  • Partner with R&D, Clinical, and Regulatory teams to align new product development with customer needs and brand strategy
  • Establish and oversee clinical evidence generation and claims strategy to support product adoption and reimbursement
    
    
• Business Strategy
• • Develop annual marketing plans aligned with business objectives and growth targets
  • Partner in integrated business planning to align commercial expectations with operational capabilities
  • Advise on commercial models, pricing, channel strategy, and sales enablement to support business growth
    
    
• Integrated Business Planning
• • Collaborate with Supply Chain and Operations to ensure alignment on capacity, supply continuity, and inventory targets
  • Identify and mitigate risks related to supply disruption, excess inventory, and product obsolescence
  • Lead lifecycle transition planning to minimize inventory exposure and optimize product transitions
    
    
• Market Intelligence & Business Analytics
• • Lead market research and competitive analysis to identify growth opportunities and emerging trends
  • Build and maintain relationships with key opinion leaders, translating insights into actionable strategy
  • Establish KPIs and evaluate performance through post-launch and ongoing portfolio reviews
    
    
• Sales Enablement & Marketing Execution
• • Provide technical expertise to the sales organization
  • Develop and deliver training and education programs for internal teams, customers, and KOLs
  • Lead marketing communications strategy to maximize reach, engagement, and adoption
    
    
• Cross-Functional & People Leadership
• • Lead, coach, and develop a high-performing product management team
  • Build strong cross-functional relationships and alignment across the organization
  • Drive process improvements and remove obstacles to enable team success

What You Bring:

• Bachelor’s degree preferred
• 8+ years of work experience required
• 5+ years medical device or marketing/sales experience preferred
• 2+ years of people management experience preferred
• Excellent presentation and interpersonal communications skills
• Strong analytical and problem-solving skills
• Ability to manage multiple projects while delivering on established timelines
• Ability to be persuasive in the absence of organizational authority
• Must be able to understand and work within complex interdivisional procedures and policies
• Demonstrated proficiency in Microsoft Office (Excel, Word & PowerPoint)

Why VB Spine?

We believe in growing talent from within. At VB Spine, join a high-performing team, benefit from peer and executive mentorship, and shape strategy in the dynamic field of medical sales—positioning yourself to influence growth and innovation across the organization.

Compensation:
Pay for this role is competitive and based on experience, with additional factors like territory requirements, qualifications, and performance taken into account. The typical pay range for this position is $125,000.00 - $165,000.00 annually, with potential for bonuses and incentives plus benefits. Final compensation is determined on a case-by-case basis and considers a variety of factors including experience level, skillset, and market conditions.

Benefits include:

• Comprehensive health, dental, and vision insurance
• 401(k) with company match
• Paid time off (PTO) and holidays
• Ongoing training and professional development opportunities
• Opportunity to grow within a fast-paced, dynamic company