Vice President, Individual Giving at KCRW Inc – Santa Monica, California

Vice President, Individual Giving

Who Are We

We are a global community that is driven by the creative spirit of Los Angeles. Through an inspiring mix of music, news, and culture, we bring joy and connection – online, in-person and on the radio. Always excellent, accessible, and often unexpected, we are a constant source of inspiration, connection, and discovery for our community.

As NPR’s flagship member station in Southern California for more than 30 years and a community service of Santa Monica College, KCRW is the next generation of public media.

How You’ll Make An Impact

KCRW is seeking a strategic and relationship-driven Vice President of Individual Giving who will own the strategy, structure, and performance of individual giving at KCRW.

This role will oversee the full donor pipeline—from mid-level giving through major gifts—while building a cohesive strategy that deepens donor engagement and increases philanthropic support.

The VP will manage a team responsible for individual giving, including mid-level and major gifts, and will play a critical role in shaping donor strategy, strengthening relationships with key supporters, and driving revenue growth.

This is a pivotal leadership role during a period of evolution and investment in KCRW’s fundraising program.

Success in this role will be measured by growth in individual giving revenue, expansion of the major gifts program, and deeper engagement across KCRW’s donor community.

This role will report to the Chief Development Officer.

Here’s What You’ll Do:

Strategic Leadership

Develop and execute a comprehensive individual giving strategy across all donor segments

Design and implement a clear donor pipeline from mid-level → major gifts

Establish goals, metrics, and performance benchmarks for individual giving and be accountable for achieving annual and multi-year fundraising targets

Partner with the Chief Development Officer on long-term fundraising strategy and campaign planning and execution

Major Gifts Leadership

Oversee and grow a major gifts program

Build and expand a multi-year giving program at the highest donor levels ($100,000+)

Manage a personal portfolio of high-level donors and prospects

Lead and participate in significant gift conversations and solicitations

Ensure strong cultivation, solicitation, and stewardship practices across the team

Team Management

Lead and manage individual giving staff, including:

Major Gifts Officer

Senior Individual Giving Officer

Individual Giving Officer

Events and Operations Coordinator

Build a high-performing, collaborative team culture

Provide coaching, mentorship, and performance management

Donor Engagement and Stewardship

Strengthen relationships with leadership donors

Oversee donor engagement strategies, including:

events

personalized communications

stewardship experiences, including domestic and international donor travel programs

Ensure donors feel connected to KCRW’s mission, programming, and impact

Pipeline Development

Partner with Membership and Marketing teams to identify and convert engaged listeners into donors

Develop strategies to upgrade donors over time

Leverage data, insights, and segmentation strategies and outreach to optimize donor acquisition, retention, and upgrade pathways

Collaboration

Partner with:

Programming and content teams to connect donors with KCRW’s work

Partner with the Board of Trustees and Development Committee of the Board on engagement and individual giving strategy

Internal staff and external/celebrity talent on donor experiences and in-person events

Institutional Giving for cross-cutting opportunities

Work closely with the CDO on board engagement and top donor strategy

Here’s What You’ll Bring:

8–12+ years of experience in fundraising, with a focus on individual giving

Demonstrated success in securing and closing major gifts

Experience managing teams and building fundraising programs

Experience leading or contributing to fundraising campaigns or major initiatives

Strong relationship-building and communication skills

Ability to think strategically while executing tactically

Passion for KCRW’s mission and public media

What We Offer

Salary Range: $150,000-160,000

Hybrid work schedule for select positions.

Sick leave award

Vacation leave accrual

Paid holidays

Health insurance (including medical, dental, vision, FSA, life and AD&D) eligibility

403(b) with company match

Passionate office environment surrounded by an incredible community of curious and talented colleagues

KCRW is a qualifying employer under the Public Service Loan Forgiveness (PSLF) program - read more here to determine your eligibility

KCRW aims to be representative of Southern California, and candidates with traditionally underrepresented backgrounds and perspectives are encouraged to apply. KCRW is an equal opportunity employer and actively recruits to promote diversity in our workforce. Qualified applicants are considered for employment without regard to age, race, color, religion, sex, sexual orientation, gender identity or expression, pregnancy, status as a parent, national origin, disability, family medical history or genetic information, political affiliation, military service, or other non-merit based factors.