Director of Online Admissions in Bluefield, Virginia at Bluefield University

PRIMARY PURPOSE/SCOPE

Bluefield University seeks a dynamic and experienced Director of Online Admissions to lead the admissions team in achieving enrollment goals for online programs. Reporting directly to the Associate Vice President for Online Learning, the Director will oversee admissions operations, manage the team, and ensure the seamless integration of best practices aligned with the university’s Christian mission.

The essential duties, responsibilities, and functions of this position include, but are not limited to, the following:

• Manage and lead the Online Admissions team, providing strategic guidance and operational oversight.
• Develop and implement strategies to achieve enrollment targets for online programs.
• Contribute to document processing, evaluation, and intake.
• Deploy outbound communications to the new student funnel.
• Provide coaching and feedback to staff members.
• Ensure compliance with admissions policies and procedures while maintaining high standards of customer service.
• Collaborate with faculty, staff, and other departments to support recruitment and retention goals.
• Other duties as assigned.

• A bachelor’s degree is required; an advanced degree is preferred.
• Significant experience in higher education admissions, with a proven track record of leadership.
• Familiarity with student information systems (e.g., Jenzabar) and CRM tools like Slate is essential.
• Exceptional communication, organizational, and decision-making skills.

• Must profess Christian faith and uphold the university’s values.
• Demonstrates professionalism and an ability to inspire and lead teams.

PERFORMANCE STANDARDS

This position is subject to at least an annual evaluation based upon the job duties, responsibilities, and functions as set forth above.

APPROVALS

The job duties, responsibilities, functions, and requirements delineated above should not be interpreted as an all-inclusive list of same. Additional duties, responsibilities, functions, and requirements may be assigned as deemed appropriate. The University reserves the right to change or reassign job duties, responsibilities, and functions, or combine positions at any time. In accordance with the Americans with Disabilities Act, it is possible that requirements may be modified to reasonably accommodate disabled individuals. However, no accommodations will be made which may pose serious health or safety risks to the employee or others or which impose undue hardships on the University. Position descriptions are not intended as and do not create employment contracts. The University maintains its status as an at-will employer.

APPLICATION INTSRUCTIONS

Please complete the electronic employment application and upload:

• Letter of interest
• Resume
• 3 References
• Personal statement of Christian faith.

Additional information about Bluefield University is available at www.bluefield.edu. To be considered for this position, all application requirements listed above must be completed.

Bluefield University is a Christ-centered learning community developing servant leaders to transform the world. We are looking to hire employees who will embrace this mission.

Bluefield University is a private, not-for-profit institution affiliated with the Baptist General Association of Virginia. Bluefield University shall not unlawfully discriminate on the basis of race, color, national or ethnic origin, sex, disability, age, genetic information, veteran or military status, or any other basis on which the University is prohibited from discrimination under local, state, or federal law, in its employment or in the provision of its services, including but not limited to its programs and activities, admissions, educational policies, scholarship and loan programs, and athletic and other University-administered programs. This institution encourages women, minorities, veterans, and individuals with disabilities to apply.