Inside Sales Representative at Guardiar – Ennis, Texas

The Inside Sales Representative is responsible for generating new business through proactive outbound calling and email campaigns. This role focuses on identifying and engaging general contractors and fencing installers to promote and sell our perimeter security solutions. The representative will also follow up on lead reports, qualify prospects, and convert leads into sales opportunities.

Success in this role will be measured by new account acquisition, sales growth, and lead conversion rates.

Essential Responsibilities:

Conduct high-volume outbound calls to general contractors and fencing installers to generate new sales opportunities.

Develop and execute personalized outbound calling campaigns using phone and email to drive engagement and conversions.

Follow up on lead reports from marketing campaigns, trade shows, and other sources to qualify and convert leads.

Build and maintain a pipeline of prospective customers through consistent outreach and relationship-building.

Understand customer needs and present appropriate solutions using a consultative sales approach.

Collaborate with the sales and marketing teams to refine messaging and improve lead generation strategies.

Maintain accurate records of customer interactions and sales activities in CRM.

Meet or exceed monthly and quarterly sales targets.

Provide feedback on market trends and customer needs to help shape product offerings and marketing strategies.

Required Knowledge, Skills, and Abilities:

Proven success in outbound calling and lead generation.

Experience creating and managing outbound campaigns using email and phone outreach.

Strong communication and interpersonal skills.

Ability to work independently and manage time effectively.

Experience with CRM systems and sales tracking tools.

Knowledge of the construction or manufacturing industry preferred.

Tenacity and resilience in pursuing new business opportunities.

Education/Experience:

Minimum of 5 years of inside sales experience, preferably within a manufacturing company.

High school diploma required; bachelor’s degree preferred.

Traits/Competencies Required:

Hunter mentality with a drive to close new business.

Strong organizational skills and attention to detail.

Self-motivated and goal-oriented.

Ability to build rapport quickly and maintain long-term relationships.

Comfortable making cold calls and handling objections.

Creative and strategic thinker with the ability to design effective outreach campaigns.

Job Location:

Ennis, TX (Dallas area)