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What is the role of a Senior Campaign Executive at INFINITY GROUP HOLDINGS LIMITED?

The Senior Campaign Executive position at INFINITY GROUP HOLDINGS LIMITED is a Full-time or part-time position opportunity in the Information Technology field.

Where is this Senior Campaign Executive job located?

London, Kentucky, 40741, United States

What type of employment is offered for this Senior Campaign Executive role?

Full-time or part-time position

What is the expected salary for this Senior Campaign Executive job?

Compensation will be discussed during the hiring process.

Senior Campaign Executive job near me in London, Kentucky at INFINITY GROUP HOLDINGS LIMITED

Senior Campaign Executive

Senior Campaign ExecutiveRemote | Unlimited Holiday | Turn insight into impact. Build campaigns that actually drive growth

Infinity Group are a innovative Microsoft Cloud Solution Partner based in the UK. We excel in providing award-winning IT Support, Digital Transformation, and Microsoft Dynamics 365 Consultancy services.

With a robust team of over 180 professionals, we operate from offices in Tunbridge Wells and London Paddington. Our exceptional work has earned us the prestigious title of Microsoft Partner of the Year for Dynamics Business Central.

We are dedicated to fostering a more productive and secure work environment for organizations utilizing Dynamics 365, Microsoft 365, and Azure.

Guided by core values of empathy, creativity, ambition, authenticity, and confidence, we celebrate diversity and strive to create a supportive and innovative work environment.

We are committed to the well-being and growth of our employees, and we prioritize continuous learning and development through fully funded training programs.

Our focus on people, expertise, and commitment to excellence underscores our mission to make a positive impact in the tech industry.

Role Overview:

This role is about moving beyond campaign execution into problem-led, audience-driven marketing.
You will be responsible for designing and delivering campaigns that are built around:

Real customer challenges
Clear audience segments
Meaningful business outcomes

This is not about sending emails or running events in isolation. It’s about understanding what matters to our
audience, creating relevant engagement, and driving measurable impact on pipeline and revenue.

What you'll be doing:

Plan and Deliver Insight-Led Campaigns

Design and execute multi-channel campaigns based on audience needs, challenges, and buying triggers
Ensure every campaign has:

- A clear target audience
- Defined problem/use case
- Strong messaging and positioning

Drive Quality Pipeline, Not Just Activity

Focus on delivering high-quality, sales-relevant opportunities
Align campaigns to commercial priorities and sales focus areas
Support progression of opportunities, not just top-of-funnel lead generation

Build Strong Audience & Market Understanding

Develop and continuously refine buyer personas, pain points, and behaviours
Stay close to customer conversations, sales feedback, and market trends
Ensure marketing reflects real-world challenges, not assumptions

Content & Messaging Development

Create and shape campaign messaging that is:
- Relevant
- Insight-led
- Outcome-focused
Work with SMEs to produce content that adds genuine value, not noise

Campaign Performance & Optimisation

Track, analyse, and report on campaign performance
Translate data into clear insights and actions
Continuously optimise campaigns to improve engagement, conversion, and ROI

Cross-Team Collaboration

Work closely with sales, pre-sales, and delivery teams
Ensure alignment between:
- Campaign messaging
- Sales conversations
- Solution positioning
Feed insights back into the wider business

The kind of problems youll solve

How do we create marketing that actually resonates with our audience - not just adds to the noise?
How do we move away from generic campaigns to highly targeted, problem-led engagement?
How do we generate quality pipeline instead of just increasing lead volume?
How do we better align marketing with sales so campaigns support real opportunities and conversations?
How do we understand what’s actually driving customer interest, hesitation, or inaction - and adapt accordingly?
How do we ensure our messaging reflects real business challenges, not internal assumptions?
How do we continuously improve performance using data, insight, and feedback from the market?

What sets you apart

You think audience first, not channel first
You’re more interested in why something works than just delivering activity
You naturally focus on problems, outcomes, and value, not just marketing outputs
You’re comfortable working closely with sales and can translate real conversations into better campaigns
You don’t just execute - you challenge, improve, and evolve what we’re doing
You balance creativity with commercial awareness
You’re confident using data to guide decisions, not just report on performance
You’re naturally curious - you want to understand industries, customers, and behaviours at a deeper level

Your impact:

Campaigns that are more relevant, more targeted, and more effective
Improved quality of leads and pipeline, not just quantity
Stronger alignment between marketing activity and sales outcomes
Messaging that reflects what customers actually care about
Clear insight into what’s working, what’s not, and what we do next
A shift in marketing from activity-led → insight-led → outcome-driven
Helping position Infinity as a partner that understands business challenges, not just a technology provider

What it's like here:

Ambitious, but not political
High standards, but pragmatic
People who care about doing things properly — not just hitting numbers

You’ll get:

Real ownership of how sales evolves
Freedom to change things that don’t work
A team open to being challenged and developed
Direct access to leadership and influence over direction

What you get:

Unlimited annual leave
Private healthcare, life assurance, company shares
Electric car scheme
Flexible / remote working (with access to Tunbridge Wells & Paddington)
Team and company socials, including Illuminate Awards

Senior Campaign Executive in London, Kentucky at INFINITY GROUP HOLDINGS LIMITED

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