Marketing Intern in Scottsbluff, Nebraska at Original Equipment Co

Marketing Intern

We are looking for a Marketing Intern to create and organize marketing materials that can be used for digital and traditional marketing. This role requires a creative mind who’s not afraid to try different strategies based on market research and analytics.

This is a great role for a student wanting to grow their marketing/advertising knowledge and test their creative skills.

What You’ll Do

You will be responsible for creating and organizing digital and traditional marketing materials, managing social media accounts, and copywriting. This includes writing copy and co-directing informational videos on products, designing basic graphics/infographics, creating social media posts and scheduling them, and collaborating with others in the marketing team to support brand image.

You will be working with a hybrid marketing team, customers, and others within the company to capture content. You also work directly with another intern onsite to review each other’s work and collaborate on projects.

Responsibilities

• Collaborate with others to meet marketing and advertising goals; this includes creating and adhering to a multi-media schedule as well as assisting in marketing strategies.
• Write copy for marketing and informational videos, provide directions during filming, and give editorial notes.
• Take ownership in your projects and identify opportunities for improvement; create mockups and be able to clearly describe your vision.
• Routinely check social media accounts.
• Draft marketing emails and newsletters.
• Analyze engagement metrics.
• Researching trends and competitor content.
• Communicate effectively; this job will require you to capture a wide range of subjects such as trailer manufacturing, farming, and office employees.

Required Qualifications

• Familiar with content creation.
• Familiar with market research.
• Strong communication skills with both the marketing team and individuals being filmed/photographed.
• Ability to adhere to (or expand on) a multi-media schedule and voice opinions.

Preferred Qualifications

• 1 year of experience.
• Prior marketing, advertising, content creation, videography, web management, or project ownership experience.
• Experience using Adobe Creative Suite or Apple Creator Studio.
• Experience reading and analyzing engagement metrics for social media accounts with proof of successful social media campaigns.
• Experience using Squarespace or a similar website building and hosting platform.
• Comfortable working in an environment with evolving requirements.

Ideal Candidate

The ideal candidate is someone who looks at our pages and has a million ideas running through their head before they even apply. A love for getting creative but also understanding the very technical details required to create quality content on a timeline.