Media Operations Specialist at Greater Than One, Inc. – New York, New York

Position Description: Are you ready to dive into the world of programmatic media and ad operations? We're seeking a dynamic Media Operations Specialist to play a key role in driving our agencys media initiatives forward. In this role, you'll collaborate with cross-functional teams, assist with multi-channel programmatic media plans, and help manage the full lifecycle of campaign executionfrom setup to optimization. You'll also have the chance to help refine processes and tackle real-time challenges in ad operations, all while working with cutting-edge platforms like Google Analytics, MediaOcean, and more. Position Responsibilities:

• Assist with set-up and execution of multi-channel programmatic media plans (e.g., audio, video, display).

• Assist with launch of programmatic campaigns and ongoing maintenance and optimizations.

• Assist with creation of campaign presentations (planning, reporting, etc.).

• Leverage MediaOcean, Google Campaign Management, Google Analytics, Programmatic DSP platform, etc. to execute campaigns in collaboration with media team.

• Assist with development of POVs.

• Help facilitate and manage UTM creation across channels.

• Facilitate creative QA both from a client build and vendor spec perspective.

• Maintain strategic operational processes, procedures, and systems to ensure efficiency and client satisfaction.

• Collaborate with cross-functional teams to ensure all media operations are executed smoothly and efficiently.

• Assist with campaign execution, ensuring campaigns are built and activated on time, aligned with wider media plans and flighting, and optimized to achieve KPIs and business objectives.

• Provide guidance and support to media operations support teams (internal or external).

• Monitor and evaluate operational performance and recommend improvements.

• Review new technologies organize product trials & coordinate ad technology partnerships.

• Partner with vendors to identify, optimize, and execute workflows that support quality output and cost-savings initiatives for media operations.

Knowledge, Skills and Abilities: Technical Skills & Practical Experience -

• Knowledge of DoubleClick, Google Analytics, ad trafficking, and/or campaign reporting a plus
• Knowledge of ad-buying a plus
• GoogleAds certification preferred
• Experience with Microsoft tools (Excel, PowerPoint, etc.)
• Strong math skills

Communication -

• Strong written and verbal communications skills

Interpersonal -

• Strong interpersonal skills

Organization -

• Ability to plan, organize, manage own time, prioritize tasks, and meet deadlines

Drive -

• Demonstrates initiative; self-motivated

Teamwork -

• Strives to be a team player and collaborate with cross-departmental staff

Problem-solving -

• Strong problem-solving and decision-making skills required

Attention to Detail -

• Strict attention to detail and high degree of task accuracy

Emotional Intelligence -

• Ability to work in a fast-paced environment and manage multiple concurrent clients, brands, and campaigns

About Us:

Founded in 2000 and included in the "Top 100 Agencies" by Medical Marketing & Media, Greater Than One is an advanced media marketing and technology agency built for how customers experience health and wellness today. Through strategic media buys, inspirational content, and innovative technology, Greater Than One creates data-driven experiences that activate, delivering performance-proven outcomes. The agency is privately held and employee-owned, which gives us a unique advantage: our clients' success is our sole focus. We seek proactive, independent-minded individuals who thrive on innovation and the desire to exceed client expectations.