Senior Manager, Organic Growth in Redwood City, California at Mixbook

The Senior Manager, Organic Growth will own and evolve Mixbook's organic growth program to drive sustainable traffic, customer acquisition, revenue, and long-term brand authority across traditional search and emerging discovery channels. Reporting to the VP of Growth Marketing, you will develop and execute Mixbook's organic growth and SEO strategy across technical SEO, information architecture, on-page optimization, site discoverability, authority building, and AI/LLM-driven discovery.

As Mixbook's subject matter expert in organic discovery, you will bring deep SEO expertise and strategic vision to identify where Mixbook can increase visibility, capture customer demand, and build authority - partnering closely with Product, Engineering, Brand, Content, and Creative. This role carries strong operational and technical ownership: evaluating information architecture, platform, and site structure decisions, identifying opportunities to improve crawlability and discoverability, and translating organic growth opportunities into clear business requirements and prioritized recommendations. Content is an important lever in that work, and you will identify the search demand, content gaps, and optimization opportunities that help cross-functional teams strengthen organic performance.

You will define the longer-term strategy and roadmap while remaining close to day-to-day execution, balancing strategic planning with hands-on optimization, technical problem-solving, and ongoing performance management. This is a role for someone who can drive near-term results while building a durable, future-ready program that adapts to shifts in AI/LLM-driven discovery, zero-click search, and evolving customer behaviors.