VP, Demand Generation in Arlington, Virginia at Comply

Who Are We:

Comply is the leading provider of compliance SaaS and consulting services for the global financial services sector. With more than 5,000 clients and hundreds of employees across the globe, Comply empowers Chief Compliance Officers and their teams to proactively manage regulatory obligations, mitigate risk, and scale with efficiency and confidence.

Comply serves thousands of global financial services clients including broker-dealers, insurers, investment banks, private funds, RIAs, and wealth managers who rely on Comply offerings to power their compliance programs.

To learn more about Comply, visit comply.com

The Role:

Comply is looking for a VP of Demand Generation to lead our enterprise pipeline engine. This is a senior leadership role responsible for building and running a high-performance demand generation program with a strong focus on account-based marketing (ABM) for enterprise accounts, field marketing, and cross-functional go-to-market execution.

You will report directly to the CMO and work in close partnership with Sales, Product Marketing, and Digital Marketing to drive predictable pipeline, accelerate deal velocity, and grow revenue from our most strategic accounts.

This is a builder role. You will set strategy and roll up your sleeves to execute.

Responsibilities:

• Design and run a multi-tiered ABM program targeting enterprise accounts, from named account 1:1 plays to scaled 1:few campaigns
• Partner with sales leadership and AEs to define target account lists, segment by opportunity and intent, and build account-level campaign plans
• Build events as a pipeline driver, not just a brand play, every event has a target account list, pre/post follow-up plan, and pipeline outcome
• Partner with Digital Marketing on paid media strategy for enterprise accounts, ensuring campaign execution is aligned to ABM plays
• Drive SDR alignment, including outbound sequences, account prioritization, and follow-up cadences tied to marketing programs
• Own the field marketing calendar — executive roundtables, hosted dinners, industry conferences, regional programs, and third-party sponsorships
• Collaborate with Product Marketing to ensure ABM campaigns are grounded in sharp messaging, competitive positioning, and ICP-aligned value propositions

Skills and Qualifications:

• 10+ years of B2B marketing experience, with at least 5 years leading demand generation and ABM programs at a SaaS company
• Proven track record of building and scaling ABM programs that drove measurable enterprise pipeline and revenue
• Experience owning field marketing — you've planned and executed executive events, trade shows, and regional programs that generated pipeline
• Strong sales partnership instincts — you're comfortable in the room with sales leadership and know how to align marketing to a sales motion
• Strong communicator — you can present pipeline performance to the CMO and board-level stakeholders clearly and confidently
• Data-driven by default — you use intent data, BI tools, and funnel analytics to make investment decisions

The all-in total compensation for this role is $186,000 and $222,000, and is specific to the United States. A reasonable estimate of the base salary range would be $155,000 - $185,000 plus applicable bonus/benefit offerings, etc., as those similarly situated within the Company. It takes into account a wide range of factors that are considered in making compensation decisions, including, but not limited to, skill sets, training, licensure and certification, and experience.

To learn more about our values, mission and the wide-range of perks offered to employees at Comply, visit https://www.comply.com/careers/.

Comply is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, disability, sex, sexual orientation, gender identity, or national origin. Nothing in this job posting should be construed as an offer or guarantee of employment.

Applicants must be authorized to work for any employer in the United States. Currently, we are unable to sponsor or take over sponsorship of an employment Visa at this time.

Comply is aware of scammers posing as Comply employees and extending job offers via direct messaging, texts and social media platforms. These are fraudulent and should be treated as such. To learn more about this, please review our Statement of Fraudulent Job Offers.