MARKETING COORDINATOR in San Antonio, Texas at KRW Lawyers

We are seeking a proactive and community-focused Marketing Coordinator to join our law firm. The ideal candidate will play a key role in developing and executing strategic marketing initiatives that enhance our firm’s reputation, increase community engagement, and drive client outreach. This position requires a balance of relationship-building, event coordination, and digital marketing to effectively connect with potential clients and establish our presence in the local market.

Responsibilities

• Community Outreach & Events: Plan and coordinate in-person events, workshops, and sponsorships to increase brand visibility and connect with the community.
• Networking & Partnerships: Build relationships with local organizations, bar associations, and referral partners to enhance firm awareness.
• Social Media & Content Marketing: Develop and manage engaging content across social media platforms, blogs, and email campaigns to educate and engage potential clients.
• Marketing Campaigns: Implement targeted campaigns that promote the firm’s legal services, leveraging both traditional and digital marketing methods.
• Reputation Management: Monitor and manage online reviews, client testimonials, and public relations efforts to maintain a strong brand presence.
• Print & Digital Material Creation: Design flyers, brochures, and event materials using Adobe Creative Suite for both online and offline distribution.
• Advertising & Media Relations: Assist with local advertising efforts (billboards, radio, TV, and print) and work with media outlets to position the firm as a trusted legal authority.
• Budgeting & Performance Tracking: Track marketing expenses, analyze campaign effectiveness, and provide reports on key performance indicators (KPIs).

Experience & Skills Required

• Proven experience in community engagement, event marketing, and digital marketing (law firm experience is a plus).
• Strong ability to build relationships with local businesses, community groups, and media partners.
• Experience in content creation and social media management to enhance firm visibility.
• Proficiency in Adobe Creative Suite for designing marketing materials.
• Strong organizational and project management skills to handle multiple initiatives at once.
• Excellent verbal and written communication skills with a passion for public outreach.

If you are passionate about community-driven marketing and want to play a vital role in expanding a law firm’s presence, we encourage you to apply for this exciting opportunity as a Marketing Coordinator.

Job Type: Full-time

Pay: From $16.00 per hour to $20.00 per hour

Expected hours: 40 per week

Schedule:

• 8 hour shift

Ability to Commute:

• Odessa, TX 79761 (Required)

Work Location: Hybrid

Benefits: Medical, Dental, Vision, 401(k) & Additional Voluntary Plans after 60 days of employment.