Performance Marketing Manager in United States at Jobgether

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Performance Marketing Manager based in the United States.

This role is focused on building and scaling performance-driven acquisition strategies across both B2B web products and a newly launched mobile app designed for season ticket holders. You will operate as a true owner of paid growth, managing budgets, launching and optimizing campaigns, and building the tracking infrastructure that connects spend to revenue. The environment is highly data-driven, where every decision is expected to be grounded in measurable outcomes such as CAC, ROAS, retention, and LTV. You’ll work across Google, Meta, Apple Search Ads, and emerging channels, with the freedom to test, iterate, and scale what works. This is a hands-on role for someone who thrives in execution, experimentation, and accountability for real business impact. The team values clarity, speed, and a strong point of view backed by data.

• Own and execute paid acquisition strategies across B2B web products and mobile app channels (Google Search, Meta, Apple Search Ads, ASO, and emerging platforms)
• Build, launch, and optimize campaigns directly in-platform with full responsibility for performance outcomes
• Design and run continuous A/B tests across creative, audiences, and landing pages, using results to scale or stop initiatives quickly
• Manage the full performance marketing budget, including allocation, pacing, forecasting, and optimization based on live data
• Develop and maintain end-to-end attribution and tracking systems across web and app (events, revenue, CAC, ROAS, pipeline quality)
• Partner with engineering and GTM teams to ensure accurate data flow into analytics and CRM systems
• Deliver performance reporting with clear insights, actionable recommendations, and ownership of next steps

• 4–7 years of hands-on performance marketing experience with direct in-platform campaign management (not agency-led execution)
• Proven success scaling mobile apps using Apple Search Ads, Google UAC, Meta Ads, and ASO strategies
• Strong B2B paid acquisition experience focused on pipeline quality, CAC, and LTV over volume-based metrics
• Full ownership experience of paid media budgets, including allocation, optimization, and executive reporting
• Strong experimentation mindset with proven A/B testing experience across creative, audience, and landing pages
• Experience identifying, launching, and scaling new acquisition channels from scratch
• Strong technical knowledge of tracking and attribution tools (GA4, pixels, SDKs, UTMs, HubSpot or similar CRM systems)
• Revenue-first mindset with a focus on business impact over vanity metrics