Senior Growth Marketing Manager in United States at Jobgether
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Job Description
This position is posted by Jobgether on behalf of a partner company. We are currently looking for a Senior Growth Marketing Manager in United States.
This is a high-impact, player-coach role for a senior growth marketer who thrives at the intersection of strategy and execution.
You will architect and operate a full-funnel demand generation engine across acquisition, activation, retention, and expansion.
The role focuses on driving growth for a technically sophisticated B2B cybersecurity SaaS product serving security professionals.
You will use experimentation, analytics, and AI-driven workflows to continuously optimize marketing performance.
You will collaborate closely with cross-functional teams including product marketing, sales, and customer success to align growth initiatives.
This position offers strong autonomy, requiring both strategic vision and hands-on execution in a fast-moving environment.
- Design and execute a full-funnel growth and demand generation strategy to drive scalable and sustainable pipeline growth.
- Own the entire customer lifecycle, including acquisition, activation, retention, upsell, cross-sell, and advocacy programs.
- Build persona-based and use-case-driven campaigns tailored to highly technical audiences such as SOC, CTI, and OSINT professionals.
- Develop and optimize lifecycle marketing programs, including advanced segmentation, lead nurturing, and customer engagement initiatives.
- Build and manage high-performing email marketing and automation programs for both prospects and existing customers.
- Leverage AI tools to improve targeting, campaign creation, experimentation, reporting, and funnel optimization.
- Partner with Product Marketing, Sales, Product, and Customer Success to ensure cohesive messaging and aligned growth execution.
- Continuously analyze performance data and cohort insights to identify optimization opportunities across the funnel.
Requirements:
- 5+ years of experience in growth, demand generation, or performance marketing, ideally in cybersecurity or enterprise SaaS.
- Proven ability to operate as a player-coach, balancing strategic planning with hands-on execution and analytics.
- Strong experience using AI-driven marketing workflows to enhance segmentation, targeting, content, and campaign optimization.
- Deep understanding of technical buyer personas and experience marketing to security-focused audiences.
- Demonstrated success building full-funnel programs that impact acquisition, retention, and customer lifetime value.
- Expertise in modern B2B marketing tools and platforms including LinkedIn Campaign Manager, Google Ads, Reddit Ads Manager, GA4, Salesforce, Semrush, and Marketo or similar tools such as Marketo.
- Strong analytical mindset with experience in attribution modeling, cohort analysis, and data-driven decision-making.
- Bachelor’s degree in Marketing, Business, Communications, or a related field.
Benefits:
- Competitive salary range of $155,000 – $180,000 plus bonus and equity.
- Comprehensive medical, dental, and vision insurance coverage.
- Flexible paid time off (PTO) policy.
- 401(k) retirement savings plan.
- Stock options as part of long-term incentive compensation.
- Flexible, high-autonomy work environment focused on impact and performance.
- Opportunity to work with advanced AI-driven marketing systems in a cutting-edge SaaS environment.