Marketing Graphic Designer (Freelance / Contract) in London, England at Fanalysis Ltd

Fanalysis - Powered by Passion

Our platform brings together verified supporters to rate players, managers and matches, turning genuine fan sentiment into structured insight that powers media, content and conversation across the game. Instead of the loudest voices dominating the narrative, we surface what real supporters actually think - at scale.

We launched in partnership with Sky Sports for the 2025/26 Premier League season, and our platform is already home to a fast-growing community of passionate football fans around the world. Backed by a Series A funding round and building partnerships with major media platforms, we’re rapidly scaling both our product and our fanbase, with well-known voices from football and entertainment already part of the content and conversation.

Our ambition is simple: to make fan sentiment the most powerful voice in football and give supporters the platform they’ve always deserved.

About the role
We're looking for a freelance marketing graphic designer to support Fanalysis across paid and organic channels. The work is hands-on and output-focused: producing the static assets, thumbnails, app store creative and light video edits that keep our marketing engine running. You'll work closely with the marketing team on a steady flow of briefs, with a strong emphasis on speed, consistency, and producing testable variants.

Static assets for paid social

• Producing static creative for paid social campaigns across Meta, Google, TikTok and other channels as needed.
• Adhering to the correct sizes and specs for each placement (feed, story, reel, etc.) and ensuring assets are export-ready.
• Building and maintaining templates that make iteration fast and keep the brand consistent.
• Producing variants of winning concepts - copy swaps, layout changes, hook variations - so we always have fresh material to test.
• Designing testing UI shots: clean, on-brand mockups of the product/app UI to use inside ad creative.

• Designing thumbnails for organic video posts that drive click-through and stop the scroll.
• Light editing for paid video content: trimming, captioning, cutdowns, format resizing, and simple on-brand graphic overlays. (Not full production - more "make this usable and on-brand for paid.")

App store assets

• Producing app store creative (screenshots, feature graphics, etc.) to the correct specs for both iOS and Android.
• Designing multiple image sets so we can A/B test different value props, hooks and visual styles.
• Producing video assets for the app store (preview videos / promo videos), including edits and variants for testing.

About you

• You have a strong portfolio of performance-led creative work, ideally across paid social and/or app marketing campaigns.
• Can see what’s working and generate new ideas and templates as well as comfortable working in a template-driven, high-volume environment without sacrificing quality.
• Understands how creative testing works and designs with variants in mind from the start.
• Fluent in the tools: Figma and/or Adobe Creative Suite (Photoshop, Illustrator, After Effects or Premiere for the video work).
• Football obsessive who deeply understands online/socials football culture.