Can I apply directly for this job on this page?

You can apply directly on this page using our quick application form. Your application is sent immediately to the hiring team, and no account is required.

What is the role of a Senior Brand Manager at Zausner Foods Corporation?

The Senior Brand Manager position at Zausner Foods Corporation is a Full-time or part-time position opportunity in the Marketing field.

Where is this Senior Brand Manager job located?

New Holland, Pennsylvania, 17557, United States

What type of employment is offered for this Senior Brand Manager role?

Full-time or part-time position

What is the expected salary for this Senior Brand Manager job?

Compensation will be discussed during the hiring process.

Senior Brand Manager job near me in New Holland, Pennsylvania at Zausner Foods Corporation

Summary/Objective

The Brand Manager – Dairy Brands leads growth platforms across emerging dairy and snacking occasions. This role identifies opportunities, builds compelling propositions, and brings new products or brands to market.

Essential Responsibilities

Brand Strategy & Portfolio Leadership – Identify new growth opportunities across dairy and snacking.
Commercial Project Leadership – Lead initiatives from concept through launch with cross‑functional teams. Includes opportunity to plan limited test launches and scales national launches.
Global Engagement – Lead/participate in projects with cross-functional global team members (not limited to, but largely in France) to evaluate & commercialize brands/products.
Financial Management – Build business cases and evaluate profitability for new initiatives. Manage day-to-day budget across multiple initiatives.
Consumer & Market Insights – Use consumer research, positioning work, and product testing to guide innovation.
Marketing Execution – Develop positioning and launch strategies for new products.
Communication & Agency Leadership – Align stakeholders and agencies around launch initiatives.
Innovation Pipeline – Build and manage new product concepts and brand extensions.
Packaging – Develop packaging that supports differentiation and operational feasibility.
Events – Represent the brand at innovation forums and industry events.

Competencies

Strong business and financial acumen with ownership mindset
Ability to translate insights into strategic action; including experience with retail sales data resources like Nielsen, Circana, Numerator, etc.
Commercial leadership across cross‑functional teams
Strong organizational and prioritization capability
Confident communication with senior stakeholders
Experience leading agency partners
Deep understanding of CPG brand management
Advanced Excel and PowerPoint skills
Curiosity for consumer and category trends

Reports To

VP of Marketing, Dairy Brands

Qualifications

Bachelor’s degree in Marketing, Business, or related field required; MBA preferred. 5–8 years of experience in consumer packaged goods marketing with experience launching new products or brands preferred.
French language skill are a benefit but not required.

Senior Brand Manager in New Holland, Pennsylvania at Zausner Foods Corporation

Explore Related Opportunities

Job Description

Scan to Apply

Job Location

Frequently asked questions about this position

Similar Jobs In New Holland, Pennsylvania

Metal Shop Coordinator - 2nd Shift

Category Management Coordinator

Inventory Associate

DSD Branch Warehouse Manager

Senior Supply Chain Engineer

Apply Now

More Jobs Like This

Independent Operator _ Owner Operator

Traffic and Fleet Manager

Senior Manager - Customer Focus

Inbound Operations Manager, Supply Chain

Traffic and Fleet Manager