District Manager in Norfolk, Virginia at The Nicholson Companies Inc.
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Job Description
Company: Packed Planet Self Storage Management
FLSA Status: Exempt
Reports To: Director of Operations
Summary/Objective?
The District Manager is responsible for overseeing the financial performance, operational excellence, and compliance of multiple self-storage facilities within an assigned district. This role ensures consistent execution of Packed Planet operational standards while driving revenue growth, team development, and customer satisfaction.
Essential Duties and Responsibilities
Financial Performance & Revenue Management
- Drive revenue growth and profitability by managing rental rates, discounts, occupancy, and controllable expenses to meet or exceed budget targets.
- Develop and execute pricing, marketing, and competitive positioning strategies based on market conditions and performance data.
- Review weekly and monthly financial and operational reports and conduct performance analysis.
- Prepare annual budgets and monitor ongoing financial performance against goals.
Operational Oversight & Facility Management
- Conduct regular site visits and facility audits to ensure compliance with Packed Planet operational standards.
- Maintain property conditions, safety, and curb appeal through proactive maintenance oversight and capital improvement planning.
- Manage vendor relationships and approve contracts for maintenance, security, landscaping, pest control, and related services.
- Ensure timely processing of invoices, petty cash, and customer refunds within company guidelines.
Delinquency, Auctions & Compliance
- Oversee delinquency management, lien processing, and auction execution in compliance with company procedures and applicable state laws.
- Ensure audit-ready documentation and adherence to legal, regulatory, and operational requirements.
- Monitor and resolve incident reports, customer issues, and risk-related matters, including escalation when necessary.
Leadership, Staffing & Training
- Recruit, hire, train, and develop site-level employees in partnership with Human Resources.
- Conduct performance evaluations, provide coaching, and implement performance improvement plans.
- Coordinate staffing, scheduling, and operational coverage, including after-hours emergency support rotation.
- Lead onboarding and ongoing training programs, including development of trainers and team capabilities.
KPI Management & Reporting
- Monitor and drive key performance indicators including occupancy, conversion rates, delinquency levels, and customer satisfaction.
- Ensure consistency and accuracy in operational reporting and data tracking systems.
- Identify performance gaps and implement corrective action plans.
Owner & Client Relations
- Serve as the primary liaison for property owners, providing regular updates, financial reporting, and strategic recommendations.
- Prepare and deliver monthly owner reports and participate in owner meetings as required.
Technology & Systems Oversight
- Ensure proper use of property management, reporting, and task management systems across all facilities.
- Oversee operational workflows, data integrity, and adoption of company technology platforms.
- Monitor and support implementation of facility security and monitoring technologies.
Policy & Continuous Improvement
- Ensure adherence to company policies, procedures, and standards across all locations.
- Recommend updates and improvements to policies, procedures, and operational processes to the Director of Operations.
- Participate in company meetings, trainings, and professional development initiatives
Qualifications
- Multi-location or high-volume service/retail management experience
- Skills include strategic planning, motivating a team, and developing comprehensive plans that support organizational goals and objectives
- Experience implementing training programs to develop employees’ skills
- Has a successful track record with previous organizations working to achieve and exceed their goals
- Experience developing sales strategies, techniques and tactics based on customer feedback and market environment
- Has superior organizational skills, keeps files and work area organized. Uses available technology to manage time and maximize efficiency
- Knowledge of Self Storage industry is desirable, but not required
- Proficiency with Microsoft Office and computer and smart phone literacy required. Salesforce experience a plus
Position Type/Expected Hours of Work
Some flexibility in hours is allowed, but the employee must be available during the “core” work hours of 9:00 a.m. to 5:00 p.m. and be accessible 24 hours a day via cell phone provided by the Company. Occasional evening, weekend and holiday work may be required as job duties demand.
Travel
This position requires frequent travel to district facilities. Some travel is outside the local area and overnight, based on District assignment.
Physical Requirements
- This job operates in a clerical office setting. This role routinely uses standard office equipment such as computers, phones, photocopiers, filing cabinets and fax machines.
- The worker is subject to both environmental conditions: Activities occur inside and outside.
- The worker is required to have close visual acuity to perform an activity such as: preparing and analyzing data and figures; transcribing; viewing a computer terminal; and extensive reading.
- Positions in this class typically require sitting, standing, walking, lifting, carrying, pushing, pulling, stooping, reaching overhead, fingering, grasping, repetitive motions, speaking, hearing, and seeing
- Exerting up to 50 pounds of force occasionally, and/or up to 10 pounds of force frequently, and/or a negligible amount of force constantly to move objects
- May be exposed to hazardous materials found in a home or general office environment
- Use of household cleaning products and disinfectants may be required
Benefits
- Medical, Dental and Vision plans offered
- AFLAC supplemental insurances available
- 401K retirement with 5% company match
- Paid vacation time (80 hours per year)
- Paid sick time (48 hours per year)
- 9 paid holidays off annually
- Company provided cell phone and laptop computer
- Frequent Company paid educational/personal growth opportunities including:
- Handgun safety course with 90 minutes/month paid range time
- Corporate chef prepared wine tasting/luncheons quarterly
- Designated plot within corporate rooftop organic garden with 30 minutes/week gardening time
- Tickets to regular offsite cultural opportunities (opera/theater attendance, gallery openings, etc.)
- Participation in Nicholson Company Foundation leadership
- Winter dinner offsite
- Annual holiday banquet w/significant other
- Monthly office potluck lunches/afternoon cook outs
Company Work Culture
Being part of the team at The Nicholson Companies/Packed Planet Self Storage Management is an unique experience. We are a top provider of self-storage management and related services in the southeast. If you are looking for a place where hard work and being the best at what you do is recognized and shared by all, this is the place for you! Our corporate office employs less than 30 individuals. Each new hire is carefully screened not only for skill set but to ensure the best fit into our unusual work culture. Read our Team Covenant and Mission Statement you’ll see that providing a rewarding career to our employees is our number 2 priority; second only to our loyalty to our Owner/Clients. As you can see in the above “Benefits” description, being a member of our team offers opportunities well beyond the usual salary and health coverage provided by most employers. We share a wealth of experiences that promote fun and personal growth and whenever feasible we include our significant others in Company sponsored activities.
About the Company
The Nicholson Companies/Packed Planet Self Storage Management is a full-service self storage management and development company incorporated in Virginia in May 1962 and wholly owned by Tom Nicholson, III. The Nicholson Companies has been and continues to be involved in developing, building and purchasing self storage facilities and providing management/consulting services to the owners of self storage facilities from West Virginia to Florida. The Nicholson Companies developed the first self-storage facility in the State of Virginia in 1973 and has been named by the Self Storage Association as one of the nation's top 20 Operators numerous times.
The Packed Planet Self Storage Management, a Nicholson Companies affiliate, currently provides full-service management services to the owners of approximately 50 facilities, containing in the aggregate almost 2,000,000 square feet of space and representing over $200,000,000 in value.
The Packed Planet Self Storage Management corporate offices are located at 819 West Little Creek Road in Norfolk, Virginia. Visit our website at www.packedplanet.com
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