Senior Director Digital Marketing in United States at Jobgether
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Job Description
This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Senior Director Digital Marketing based in the United States.
As a Senior Director Digital Marketing, you will lead the vision, strategy, and execution of large-scale digital marketing initiatives that drive audience engagement, brand growth, and business performance across multiple digital channels. This executive-level role combines strategic leadership with operational excellence, overseeing content strategy, website experience, marketing technology, SEO, social media, email marketing, and analytics. You will work in a highly visible environment, partnering with senior leaders and cross-functional teams to shape digital transformation efforts and deliver measurable outcomes. The position offers the opportunity to influence enterprise-wide marketing priorities, leverage emerging technologies including AI, and build high-performing digital ecosystems. Ideal candidates bring deep expertise in content-driven growth, data-informed decision-making, and team leadership. This role is well suited for a visionary marketing leader eager to make a lasting impact at scale.
- Define and execute a comprehensive digital marketing strategy aligned with organizational growth, engagement, and brand objectives.
- Lead multiple digital marketing functions, including content growth, website management, SEO, SEM, social media, email marketing, marketing technology, and web development.
- Oversee the development, optimization, and continuous improvement of digital platforms to enhance user experience, engagement, and conversion performance.
- Drive audience acquisition and growth through integrated content marketing strategies and performance-focused digital campaigns.
- Manage digital technology platforms and website infrastructure, ensuring scalability, effectiveness, and alignment with business goals.
- Analyze customer behavior, market trends, competitive landscapes, and performance metrics to inform strategic decisions.
- Establish and track key performance indicators (KPIs) and objectives to measure the success of digital initiatives.
- Collaborate with stakeholders across departments to develop tailored digital marketing plans and support organizational priorities.
- Lead agency relationships, vendor partnerships, and cross-functional digital projects from conception through execution.
- Build, mentor, and develop high-performing digital marketing teams while fostering a culture of innovation, accountability, and continuous learning.
- Stay informed on emerging technologies, digital trends, and AI-driven marketing capabilities to maintain a competitive advantage.
- Manage budgets, resource allocation, and strategic planning for digital marketing initiatives.
- Bachelor’s degree in Marketing, Communications, Digital Media, or a related field.
- Minimum of 10 years of digital marketing experience, including at least 5 years in a senior leadership role.
- Strong expertise across digital marketing disciplines, including content strategy, SEO, SEM, social media, email marketing, user experience, web development, and marketing technology platforms.
- Proven success leading digital transformation initiatives, large-scale website projects, CMS migrations, or complex multi-site digital environments.
- Advanced analytical skills with experience leveraging web analytics, marketing automation tools, and performance data to drive decision-making.
- Demonstrated ability to build and scale content ecosystems that support audience growth and measurable business outcomes.
- Strong understanding of how content, search, social media, email, video, and digital channels work together within an integrated marketing strategy.
- Exceptional leadership, communication, stakeholder management, and cross-functional collaboration skills.
- Excellent organizational abilities with experience managing multiple initiatives and competing priorities simultaneously.
- Strategic mindset combined with strong execution capabilities and problem-solving skills.
- Master's degree preferred.
- Experience within healthcare or other highly regulated industries is advantageous.
- Familiarity with publishing, digital audience development, and digital monetization models is a plus.
- Remote work opportunity for candidates located in Ohio, Florida, or Nevada.
- Standard Monday–Friday schedule promoting work-life balance.
- Executive-level leadership role with significant visibility and enterprise-wide impact.
- Opportunity to shape digital transformation initiatives at scale.
- Exposure to advanced digital marketing technologies, analytics, and AI-driven strategies.
- Career growth and leadership development opportunities.
- Collaborative and mission-driven work environment.
- Opportunity to lead high-performing teams and influence organizational strategy.
- Periodic travel for leadership collaboration and strategic planning.
- Comprehensive benefits package, including healthcare and additional employee programs, subject to company policies.