Brand Operations Manager in Richmond, Virginia at Virginia Economic Development Partnership
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Job Description
The Virginia Tourism Corporation (VTC) is seeking a Brand Operations Manager to drive the operational effectiveness of the Brand team. This position ensures that marketing initiatives, campaigns, and partnerships are executed seamlessly by owning workflows, coordinating cross-functional efforts, and serving as a central point of connection between internal teams, agency partners, and industry stakeholders.
Responsibilities:
- Own the intake, prioritization, and execution flow of all Brand team projects, ensuring clear timelines, accountability, and visibility across initiatives
- Serve as primary administrator and strategist for project management and asset systems (e.g., Wrike, Widen, Facilis)
- Serve as primary point of contact for industry partners and Partnership Marketing Destination Development Managers on behalf of Brand team
- Manage and execute partner-facing communications, including webinars, updates, and maintenance of Brand-related content on VTC website
- Own the organization and documentation of all agency deliverables, including creative assets, media files, and reporting
- Track feedback, approvals, and revisions across teams to ensure nothing is missed and processes remain efficient
- Serve as key connector between the Brand team and other internal departments
- Lead meeting coordination, including scheduling, agenda development, note-taking, and follow-up actions
- Manage the tracking and processing of invoices
- Maintain accurate budget tracking documentation
- Lead the development, organization, and maintenance of Brand team presentation materials
- Support leadership and team presentations by creating polished, executive-ready materials
Job Qualifications:
- Proven ability to manage complex projects with multiple stakeholders and competing priorities
- Exceptional communication skills with ability to engage professionally with internal teams, external partners, and agency stakeholders
- Demonstrated experience managing cross-functional projects and serving as primary point of contact for internal and external stakeholders
- Strong operational mindset with experience improving workflows, processes, and systems
- High level of organization and attention to detail with ability to anticipate needs and proactively solve problems
- Proficiency in Microsoft PowerPoint and experience developing professional presentations
- Experience working with project management and asset management tools (e.g., Wrike, Asana, Widen, or similar)
- Experience working with creative teams or an understanding of creative processes is a plus
- Ability to effectively communicate with both creative and analytical stakeholders is highly valued
Experience:
- 5-7 years of experience in marketing, project management, agency account management, or a related field
Being authorized to work in the U.S. is a precondition of employment. VTC uses the E-Verify system and does not provide sponsorship.
A valid Virginia driver’s license is required. All candidates must apply through our website https://www.vatc.org/about/employment/. Salary minimum: $70,000. Application deadline: May 22, 2026.
VTC is an Equal Opportunity Employer. All applicants are considered for employment without regard to race, sex, color, national origin, religion, sexual orientation, gender identity or expression, age, veteran status, political affiliation, genetics, or against otherwise qualified individuals with disabilities. It is VTC’s intent that its employment and personnel policies and practices conform to all applicable federal, state, and local laws and regulations regarding non-discrimination and affirmative action. Applicants requiring more information or requiring assistance may contact VEDP Human Resources at 1-804-545-5634 or vtchr@VEDP.org. TDD 1-800-828-1120.