Paid Social Content Specialist at Culture Kings – Loganholme, Queensland

Culture Kings sits at the intersection of music, sport, and fashion. These three pillars are the foundation of our brand and the driving force behind everything we do. At the heart of each is streetwear, which continues to evolve as a defining element of modern culture.

We are known for our commitment to exclusivity and excellence, delivering a premium retail experience that transcends genres, cultures, styles, and generations.

Every Culture Kings store delivers an electrifying atmosphere unlike any other in retail, with live DJs performing in-store daily and a space that celebrates creativity and culture. Visited by some of the world’s leading athletes, artists, and tastemakers, Culture Kings remains ahead of the curve, offering a bold and elevated perspective on the ever-evolving global streetwear landscape.

An exciting opportunity is available to join the Culture Kings team as a Paid Social Content Specialist. We are looking for a driven individual who is passionate about performance marketing, content, and emerging technologies, and thrives in a fast-paced, results-driven environment.

This role offers the opportunity to sit at the intersection of paid social, creative, and AI, contributing to a high-performing team where innovation, ownership, and impact are valued. You will play a key role in shaping how we create, test, and scale content, helping to drive performance and growth across our digital channels.

If you are commercially minded, adaptable, and excited by the opportunity to influence both creative and performance outcomes, this is your chance to grow with Culture Kings.

In this role, you will contribute to the success of our performance marketing function by managing and optimising paid social campaigns while supporting the development of data-driven creative.

You will work hands-on within platforms such as Meta and TikTok, testing and iterating creative at speed, while translating performance insights into actionable direction for content and creators.

You will play an active role in:

• Managing and optimising paid social campaigns to drive performance outcomes
• Testing and iterating creative across formats, messaging, and hooks
• Leveraging AI tools to support content creation and workflow efficiency
• Translating performance data into clear, structured creative briefs
• Collaborating with internal teams and creators to improve content output
• Supporting the development of scalable, high-performing content frameworks

You will be expected to take ownership of your work, contribute to team outcomes, and continuously identify opportunities to improve performance, efficiency, and creative execution.

• 3+ years’ experience in Paid Social, Performance Marketing, or Digital Advertising
• Hands-on experience managing campaigns within platforms such as Meta Ads Manager
• Strong understanding of creative testing and performance optimisation
• Experience using or a strong interest in AI tools for content creation
• Ability to analyse data and translate insights into actionable outcomes
• Experience working with or briefing creators and creative teams

• Data-led thinker with a strong curiosity for performance and optimisation
• Highly organised and able to manage multiple priorities and deadlines
• Proactive, self-driven, and comfortable working with autonomy
• Strong communicator who can simplify complex insights into clear direction
• Adaptable and comfortable operating in a fast-paced, evolving environment
• Passionate about the intersection of creativity, technology, and performance

• Competitive remuneration and access to team benefits
• Ongoing development and career growth opportunities
• Exposure to cutting-edge tools, platforms, and ways of working
• A fast-paced, collaborative, and high-performing environment
• Open communication, low red tape, and a culture that values initiative and ideas

There has never been a more exciting time to join Culture Kings. As we continue to grow and evolve, we are always looking for talented individuals who want to be part of our journey.

If this opportunity aligns with your experience and career goals, we encourage you to apply.

Culture Kings is an Equal Opportunity Employer. We are committed to building a diverse and inclusive workplace and encourage applications from all backgrounds. At Culture Kings, different makes us better.