Campaign Project Manager at Trout Unlimited – Arlington, Virginia
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About This Position
Trout Unlimited is a national organization with 300,000 members and supporters organized into over 400 chapters and councils nationwide. These dedicated grassroots volunteers are matched by a respected staff of organizers, lawyers, policy experts, and scientists, who work out of more than 25 offices across the country. Our mission is to bring together diverse interests to care for and recover rivers and streams, so our children can experience the joy of wild and native trout and salmon.
Position Summary
The Campaign Project Manager will report directly to the Director of Annual Giving and Campaigns, and own the planning, production, and execution of integrated membership campaigns. This role is the operational backbone of TU’s annual giving program, with primary responsibility for direct mail campaign management and supporting coordination across digital fundraising channels.
This is a particularly exciting time to join TU’s Development team. The organization is actively modernizing its membership model, launching new giving programs, and redesigning how it engages and retains supporters across every channel.
The Campaign Project Manager will keep multiple projects moving simultaneously, maintain production timelines across vendors and internal teams, and ensure that every campaign detail is accurate, on brand, and delivered on schedule.
Duties and Responsibilities
Direct Mail Campaign Management
- Serve as the primary project manager for all direct mail campaign workflows like acquisition, renewal, reactivation, and conservation appeals — coordinating with mail vendors, printers, and designers to keep projects on schedule and on budget.
- Own production timelines for each mail campaign from creative brief through final drop, including copy development, data pulls, segmentation requests, proofing, approvals, and file delivery.
- Coordinate with the Director of Annual Giving and Campaigns on campaign strategy, audience segmentation, and gift structure for each mailing.
- Manage vendor estimates, invoices, print specs, and postage budgets. Track expenses against campaign budgets and flag variances early.
Multichannel Campaign Coordination
- Support digital fundraising and membership efforts by coordinating email, landing page, and online campaign components that align with direct mail touchpoints.
- Work closely with the Communications and Digital Marketing teams to ensure consistent messaging, creative, and storytelling across mail and digital channels.
- Help coordinate emerging programs such as monthly giving and mid-level donor campaigns as they scale.
- Build and maintain detailed campaign calendars and review schedules for all concurrent campaigns across channels.
Tracking, Reporting, and Optimization
- Track campaign milestones, flag risks early, and ensure timelines, approvals, and deliverables stay on track across all active projects.
- Organize post-campaign results, document learnings, and help identify opportunities to improve performance, reduce costs, and increase response rates over time.
- Partner with analytics and data teams to support segmentation testing, source code tracking, and campaign performance reporting.
This is a non-supervisory position. This is not an all-inclusive list of duties and responsibilities.
Requirements:Job Requirements
- 3+ years of experience in campaign management, direct response fundraising, membership marketing, or a related field.
- Hands-on experience managing direct mail production workflows, including working with external print and mail vendors.
- Strong project management skills with the ability to organize complex details, manage concurrent deadlines, and keep multiple campaigns on track simultaneously.
- Excellent written and verbal communication skills.
- Careful attention to detail with strong proofreading and quality-control habits.
- Comfort working across teams and building productive relationships with colleagues, vendors, and partners.
- Ability to use data and campaign results to inform decisions and improve future performance.
Preferred Qualifications
- Experience in nonprofit fundraising, membership, or annual giving programs.
- Familiarity with direct response strategy, donor segmentation, and supporter journey design.
- Experience with CRM platforms used for donor and member management (e.g., NetForum, CharityEngine, Salesforce, Raiser’s Edge, or similar).
- Experience with email marketing platforms and basic familiarity with digital campaign execution.
- Experience in a fast-paced environment with many stakeholders and overlapping deadlines.