Content Marketing Specialist in Tampa, Florida at IRONMARK

Create High-Quality Content

Develop and manage content across multiple channels, including:

• Blog articles
• Customer stories and case studies
• Social media content
• Email campaigns
• Webinar promotion and follow-up
• Podcast production and promotion
• Video scripts and supporting content
• Website copy

Manage the Content Process

• Maintain the editorial calendar
• Coordinate content production from idea to publication
• Work with internal subject matter experts
• Manage freelancers or creative vendors when needed
• Ensure brand voice and messaging remain consistent across channels

Measure Performance

• Track content performance
• Recommend optimization opportunities
• Use analytics to improve future content
• Identify high-performing content to repurpose

Growth & Mentorship

This role is built to grow. You'll work closely with Ironmark's AI and Operations leaders to learn how to build AI-assisted content systems that make a small team produce like a large one, a skillset that is quickly becoming one of the most valuable in marketing. As you build that capability and the function grows, so does the role, with a path toward content leadership.

• Bachelor's degree in Marketing or related field
• At least 3 years of content marketing experience
• Experience creating content for multiple marketing channels
• Excellent writing, editing, and storytelling skills
• Experience managing content calendars
• Ability to interview subject matter experts and translate complex topics into engaging content
• Familiarity with SEO and content optimization
• Experience with video, podcast, or webinar production workflows
• Knowledge of marketing analytics and content performance measurement
• Strong organizational and project management skills
• Ability to work independently in a remote environment

• HubSpot Marketing Hub
• B2B marketing
• WordPress or other CMS
• Graphic design tools such as Canva or Adobe