User Acquisition Manager in Châtenay-en-France, Île-de-France at Jobgether

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a User Acquisition Manager based in France.

We are seeking an experienced User Acquisition Manager to drive growth for a fast-growing game development environment creating engaging experiences across mobile, PC, and VR platforms.
This role focuses on scaling acquisition strategies, optimizing advertising performance, and maximizing return on investment across multiple channels.
You will take ownership of large-scale campaigns, using data, analytics, and automation to identify opportunities and improve results.
Working closely with internal teams and external partners, you will help shape sustainable growth strategies for a diverse portfolio of games.
The position offers the opportunity to combine creativity, analytical thinking, and technical expertise in a dynamic and performance-driven environment.
You will play a key role in expanding player acquisition while continuously improving marketing efficiency and impact.

As a User Acquisition Manager, you will be responsible for managing and optimizing large-scale acquisition initiatives while using data-driven insights to improve campaign performance and growth outcomes.

• Launch, manage, and scale user acquisition campaigns across multiple advertising platforms and channels.
• Manage significant marketing budgets and make strategic allocation decisions to maximize campaign efficiency and profitability.
• Monitor and optimize key performance indicators, including CPI, ROAS, LTV, retention, and payback periods.
• Analyze campaign performance, user behavior data, and large datasets to identify scaling opportunities and optimization areas.
• Develop forecasting models and use performance insights to guide investment decisions.
• Work with attribution and analytics platforms to accurately measure campaign impact and effectiveness.
• Leverage AI-powered tools and automation solutions to improve reporting, forecasting, and campaign optimization workflows.
• Collaborate with advertising partners, network account managers, and external stakeholders to improve campaign execution.
• Monitor creative performance, identify fatigue trends, and support improvements to acquisition assets.
• Contribute to the continuous enhancement of user acquisition strategies, processes, and operational efficiency.

The ideal candidate brings strong experience in user acquisition, mobile gaming growth, and performance marketing, with the ability to manage complex campaigns and make strategic decisions based on data.

• 3+ years of experience in User Acquisition, ideally within the mobile gaming industry.
• Proven experience managing and scaling large advertising budgets with measurable growth results.
• Hands-on experience with major acquisition platforms, including Meta, Google, TikTok, Unity, Mintegral, Axon, DSPs, and rewarded advertising networks.
• Strong understanding of mobile game monetization models, including in-app purchases (IAP) and advertising-based monetization.
• Deep knowledge of user acquisition metrics such as CPI, ROAS, LTV, retention, and payback.
• Experience with attribution and analytics platforms, including MMPs, SKAN, and probabilistic attribution solutions.
• Strong analytical skills with the ability to interpret large datasets and translate insights into business decisions.
• Experience using AI tools for data analysis, reporting automation, or campaign optimization.
• Strong problem-solving skills with a proactive and results-oriented mindset.
• Excellent organizational, communication, and stakeholder management skills.
• Good command of Latvian and English.
• Experience with automation tools, scripting, or technical workflows is a plus.

• Competitive compensation package.
• Flexible remote or hybrid working environment.
• Opportunity to work on successful games reaching millions of players worldwide.
• Ownership of impactful user acquisition strategies and large-scale campaigns.
• Collaboration with experienced marketing, analytics, and development teams.
• Opportunity to leverage modern AI and automation technologies in performance marketing.
• Dynamic environment with opportunities for professional growth and skill development.