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Director of Commercial Strategy in Waukesha, Wisconsin at Neu Tool & Supply Corp

Job Function: Marketing
Neu Tool & Supply Corp
Waukesha, Wisconsin, 53186, United States
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Job Description

About Neu Tool & Supply

Neu Tool & Supply is a 100% employee‑owned (ESOP) automotive and industrial tool distributor based in Waukesha, WI. Neu Tool operates in a 3-tier distribution model with a strong emphasis on automotive tools. We are at a stage where smarter alignment between sales, marketing, and supply chain is critical to unlocking the next phase of profitable growth.

Why Join Neu Tool?

This is a high‑visibility role with real influence on company performance and will provide key insights to guide the strategic growth of the ESOP. Our culture has been described as “not too corporate” and provides a practical, collaborative leadership environment. At Neu Tool, our core values guide our behaviors, and we strive to create and unmatched buying experience.

What You’ll Do

The Director of Commercial Strategy leads Neu Tool’s end‑to‑end commercial engine, aligning purchasing & promotional campaigns, pricing, marketing strategy & ROI, and sales execution to drive sustainable revenue and margin growth. This role directly manages Sales, Marketing, and Supply Chain leaders and serves as a key member of the company’s leadership team.

  • Own and execute commercial strategy focused on growth, margin, and inventory efficiency.
  • Align sales, marketing, and purchasing around shared forecasts, campaigns, and profitability goals.
  • Lead annual growth planning, promotions, and go‑to‑market campaign calendars.
  • Translate campaigns into clear sales execution plans including pricing, bundles, and targets.
  • Drive strong CRM usage, forecasting accuracy, and performance tracking.
  • Oversee vendor strategy, supplier programs, and inventory planning.
  • Manage pricing strategy and discount governance and prevent margin leakage.
  • Establish KPIs, operating rhythms, and accountability across functions.
  • Develop functional management & build competencies aligned to growth strategies.

What We’re Looking For

  • 8–12+ years of leadership experience in B2B distribution or commercial operations.
  • Experience leading multiple functions including sales, marketing, and supply chain
  • Strong background in pricing, margin management, and vendor programs
  • Experience with SIOP and demand and inventory planning
  • Data‑driven, execution‑oriented, and comfortable working in a midsized company
  • Bachelor’s degree in Marketing, Sales, Supply Chain, or related field.

Job Location

Waukesha, Wisconsin, 53186, United States

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