Growth Marketing Manager in United States at Jobgether

This position is posted by Jobgether on behalf of a partner company. We are currently looking for a Growth Marketing Manager in United States.

This role is a hands-on growth leadership position focused on building and scaling the full lifecycle marketing engine of a fast-moving SaaS product. You will operate at the intersection of conversion optimization, lifecycle marketing, and retention strategy, owning key revenue-driving funnels from signup to paid conversion and long-term engagement. The infrastructure and systems are still being built, giving you full ownership to design, implement, and iterate growth programs from the ground up. You will work closely with product, engineering, and design teams to launch experiments, improve user journeys, and deploy data-driven lifecycle strategies. This is a highly operational role where execution speed, analytical thinking, and experimentation are critical. You will directly influence acquisition efficiency, conversion rates, retention, and overall customer lifetime value in a fully remote environment.

• Lead conversion rate optimization initiatives across landing pages, pricing, signup, paywall, and checkout flows through structured A/B testing programs
• Partner with product, design, and engineering teams to rapidly design, implement, and measure experiments
• Identify friction points in user journeys using analytics tools, heatmaps, and behavioral data, and prioritize high-impact improvements
• Own key pre-conversion KPIs including visitor-to-signup, signup-to-paid conversion, and checkout completion rates
• Build and optimize lifecycle email systems focused on onboarding, upsell, activation, and retention based on user behavior signals
• Design and implement trigger-based communication flows using behavioral data and event tracking systems
• Develop retention frameworks including segmentation models, satisfaction scoring, and churn prevention strategies
• Define and manage lifecycle segments such as engaged, at-risk, and dormant users with targeted engagement campaigns
• Own experimentation and optimization of lifecycle messaging, including A/B testing of copy, timing, and CTAs
• Collaborate on acquisition-to-lifecycle handoffs to ensure seamless user journey continuity
• Build and maintain marketing infrastructure including ESP configuration, deliverability systems, and tracking pipelines
• Create dashboards to monitor CRO, retention, and lifecycle performance metrics

Requirements:

• 4–6 years of experience in growth marketing, lifecycle marketing, retention, or marketing automation roles in SaaS or subscription-based businesses
• Hands-on experience with modern email service providers such as Klaviyo, Customer.io, or equivalent behavioral marketing platforms
• Proven ability to design and implement trigger-based automation flows and event-driven marketing systems
• Strong experience in conversion rate optimization programs, including A/B testing, hypothesis building, and performance analysis
• Familiarity with tools such as Google Analytics, VWO, Optimizely, or similar experimentation platforms
• Strong understanding of event tracking architecture and collaboration with engineering teams on instrumentation
• Ability to balance strategic thinking with execution, including both copywriting and technical campaign configuration
• Data-driven mindset with experience analyzing segmentation, funnel performance, and retention metrics
• Experience incorporating surveys (e.g., NPS or feedback loops) into lifecycle marketing programs
• Strong communication skills and ability to work cross-functionally in fast-paced environments
• Nice to have: experience in PLG or freemium models, CDPs such as Segment, or building lifecycle systems from scratch

Benefits:

• Competitive salary in USD
• Fully remote work environment
• Opportunity to build growth and lifecycle systems from the ground up
• High ownership role with direct impact on revenue and retention metrics
• Collaboration with product, engineering, and design teams in a fast-scaling SaaS environment
• Exposure to modern growth experimentation and data-driven marketing practices
• Flexible, high-autonomy work culture focused on execution and impact