Head of Product Marketing in United States at Jobgether
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Job Description
This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Head of Product Marketing based in United States.
As Head of Product Marketing, you will lead the development of market positioning, messaging, and go-to-market strategies for a highly technical cybersecurity platform. This is a strategic and hands-on leadership role focused on shaping category narratives, driving impactful product launches, and building a scalable thought leadership engine. Working closely with Product, Sales, Demand Generation, and executive leadership, you will translate complex technical capabilities into compelling stories that resonate with buyers and influence market perception. The role offers significant ownership, autonomy, and visibility, making it ideal for a builder who thrives in fast-paced environments and enjoys creating structure, processes, and content from the ground up. Leveraging modern AI tools will be central to accelerating output while maintaining exceptional quality standards.
- Define and maintain product messaging, positioning, and value propositions across multiple solution areas, ensuring clear differentiation in a competitive cybersecurity landscape.
- Develop and execute end-to-end product launch strategies, including launch narratives, sales materials, content assets, enablement resources, and performance measurement.
- Build and scale a thought leadership and content marketing engine that consistently produces high-quality technical and strategic content, including articles, whitepapers, market insights, and industry analysis.
- Create sales enablement materials such as battlecards, competitive intelligence resources, objection-handling guides, presentations, and supporting collateral.
- Partner closely with Product, Engineering, Sales, and Marketing teams to transform technical product capabilities into buyer-focused messaging and market-facing content.
- Monitor market trends, competitor activities, analyst perspectives, and industry developments, translating insights into strategic positioning and marketing initiatives.
- Establish processes and frameworks that support long-term growth, content scalability, and consistent market communication.
- 5+ years of experience in Product Marketing, including proven ownership of messaging, positioning, product launches, or go-to-market initiatives.
- Experience within cybersecurity, attack surface management, vulnerability management, exposure management, or related technical security domains.
- Demonstrated ability to quickly understand complex technical products and communicate their value effectively to both technical and business audiences.
- Hands-on experience using AI-powered tools such as ChatGPT, Claude, or similar technologies to enhance research, content creation, and marketing productivity.
- Exceptional written communication skills with the ability to produce clear, concise, persuasive, and technically accurate content.
- Strong track record of successfully launching products and demonstrating measurable business impact through marketing initiatives.
- Experience collaborating cross-functionally with Product Managers, Engineers, Sales teams, and executive stakeholders.
- Self-starter mindset with the ability to build programs, processes, and functions independently in a high-growth environment.
- Additional advantages include experience with Exposure Management, CTEM, EASM, security-focused audiences, competitive intelligence programs, and a portfolio of published thought leadership content.
- Competitive compensation package.
- Opportunity to build and shape a critical marketing function with significant ownership and influence.
- High level of collaboration with executive leadership and cross-functional teams.
- Exposure to innovative cybersecurity technologies and evolving market categories.
- Fast-paced, growth-oriented environment that encourages initiative and creativity.
- Access to modern AI-powered tools and technologies to enhance productivity and impact.
- Professional development opportunities and continuous learning within a highly technical industry.
- Flexible and dynamic work environment designed to support high performance and career growth.