Marketing & Design Coordinator in Houston, Texas at Home Creations

Position: Marketing & Design Coordinator

FLSA: Hourly

Location: 9720 Cypresswood Drive, Ste 206, Houston, TX 77070

Hours: Monday-Friday 8am to 5pm, Flex per Employee Handbook

General Purpose: Home Creations, a family-owned builder in operation since 1981 with more than 19,000 homes delivered across our divisions, is adding marketing and design capacity to our Houston Division. This seat runs day-to-day marketing across a division delivering roughly 100 homes per year in the north Houston submarket and guides Homebuyers through selections in our active communities.

Supervision Received: Works directly under the direction of the Office Manager and Sales Manager

Supervision Exercised: no direct reports

Essential Duties and Responsibilities:

Brand & Digital Marketing

• Execute the social content calendar across Facebook, Instagram, and LinkedIn (three posts per week on the primary channels, one per week on LinkedIn), consistent with the Home Creations brand voice
• Manage community landing pages and inventory updates on the Home Creations website
• Implement, monitor, and optimize Google Ads campaigns, including budget pacing, keyword sets, and weekly reporting
• Update geofencing targets around competing communities, retail hubs, and priority zip codes
• Track lead source performance and report weekly metrics to sales and marketing leadership

Content Capture

• Capture on-site photography and short-form video of model homes, spec inventory, and communities for organic social, paid ads, and web use
• Edit, tag, and archive image and video assets in a shared, well-organized library

Events, Signage & Print

• Plan and staff community events, including grand openings, Realtor and broker events, buyer appreciation, and partner activations
• Design flyers, model home collateral, sales kits, and print advertising in Canva or Adobe Creative Suite
• Order and manage community signage, monument updates, model home graphics, and directional signage across communities

Design & Selections

• Curate interior selections on spec homes (cabinets, countertops, flooring, tile, plumbing and lighting fixtures, paint) that reflect the Home Creations brand and current buyer demand
• Meet with Homebuyers on scheduled appointments to guide personal selections, document choices, and coordinate with construction on change orders and delivery timing
• Maintain the selections library, vendor samples, and pricing sheets in an organized, up-to-date system

Budget Maintenance

• Own the division marketing budget, including monthly and quarterly spend reporting to Division Executives and the Corporate Office
• Maintain inventory of branded SWAG and directional signage for model homes and events, reordering ahead of runouts

General

• Safety Sensitive Position
• All other duties as assigned

Minimum Qualifications:

Two or more years in marketing, design, or real estate; homebuilder or new-construction background strongly preferred

Working knowledge of Adobe Creative Suite and/or Canva, Meta Business Suite

Interior design sensibility and comfort selecting finishes for production homes at production speed, preferred

Comfortable behind a camera and phone gimbal for on-site content capture

Organized, self-managing, and willing to spend about 20% of time in the field across the north Houston market

Knowledge, Skills, and Ability:

• Knowledge of general office practices
• Ability to work in a fast -paced environment
• Ability to adjust to an ever-changing market
• Ability to work independently
• Ability to communicate professionally
• Good time management skills
• Good attendance and punctuality is mandatory
• Demonstrate attention to detail and patience
• Strong organizational skills; Strong data entry skills
• Willingness to be a member of a dedicated team
• Must have good people skills and professional appearance.

Physical Demands: Often requires sitting for up to 8 hours per day and repetitive use of fingers for typing. Occasionally required to stand, walk, reach with arms and hands, and to stoop or kneel. Must be able to carry equipment up to 30 lbs. Subject to driving to various locations in varying whether conditions. Safety sensitive position. Reasonable Accommodations may be made to enable individuals with disabilities to perform the essential functions of the job.

Expectations for all Employees : All employees will support the organizations mission and vision by exhibiting the following behaviors:

• Excellence and competence
• Collaboration and innovation
• Respect and Dedication
• Accountability and Ownership