Vice President Enrollment Mgmt & Student Success in Frankfort, Kentucky at Kentucky State University

ITLE: Vice President of Enrollment Management and Student Success

DEPARTMENT: Office of the President

REPORTS TO: University President

CLASSIFICATION: Staff-12 months

EFFECTIVE DATE: TBD

STANDARD WORK HOURS: 37.5 hours per week

EMPLOYMENT STATUS: Full-Time

EMPLOYMENT CLASSIFICATION: Exempt
LOCATION: On-Site Main Campus | Frankfort, KY

JOB SUMMARY:

The Vice President of Enrollment Management and Student Success serves as a senior strategic leader responsible for advancing the University’s enrollment growth, student access, and student success outcomes. This position provides executive oversight of enrollment operations and student support services, with a focus on developing and implementing data-informed strategies that support recruitment, retention, persistence, completion, student engagement, and student wellness initiatives.

This role leads the integration of Student Enrollment Services and student success functions to ensure a seamless student experience from recruitment through graduation. The Vice President aligns institutional priorities with enrollment goals, leverages analytics to guide decision-making, and drives continuous improvement across all areas that impact student enrollment, success, campus engagement, and holistic student well-being

ESSENTIAL JOB FUNCTIONS:

• Provide executive leadership for the University’s Strategic Enrollment Management (SEM) plan, including recruitment, admissions, financial aid optimization, onboarding, orientation, retention, and completion strategies.
• Lead Student Enrollment Services operations, including Admissions, Registrar, Records, Registration, Transfer Services, Student Onboarding, Advising, Retention Programs, TRIO Programs, Orientation, Student Success Coaching, student engagement programming, wellness initiatives, and related student support services.
• Oversee the full student lifecycle experience from prospect through graduation, ensuring efficient and student-centered service delivery.
• Develop enrollment projections, forecasting models, dashboards, and performance metrics to support institutional planning and executive decision-making.
• Utilize institutional research, predictive analytics, CRM systems, and market intelligence to drive enrollment growth and improve student outcomes.
• Direct recruitment, outreach, yield, and marketing strategies designed to attract, enroll, and retain a diverse student population.
• Establish and monitor key performance indicators (KPIs) related to inquiry conversion, applications, admits, yield, retention, persistence, graduation, student engagement participation, and student wellness outcomes.
• Collaborate with academic leadership to align academic offerings with workforce trends, market demand, and enrollment priorities.
• Lead strategies for stop-out recovery, re-enrollment, and persistence improvement for returning students.
• Provide strategic oversight for campus-wide initiatives that promote student engagement, sense of belonging, mental wellness awareness, and holistic student support services.
• Ensure compliance with all applicable state, federal, accreditation, FERPA, financial aid, and student records regulations.
• Continuously evaluate and improve enrollment and student support processes to enhance efficiency, service excellence, and student satisfaction.
• Develop and manage budgets that support enrollment growth initiatives, student success programs, student engagement efforts, wellness services, and enrollment technology systems.
• Serve as a strategic advisor to executive leadership on enrollment trends, student success outcomes, institutional growth, and student experience.