Growth Manager (B2B SaaS) in Canada Creek, Nova Scotia at Jobgether
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Job Description
This position is posted by Jobgether on behalf of a partner company. We are currently looking for a Growth Manager (B2B SaaS) in Canada.
This role is focused on driving measurable, scalable growth across the full B2B SaaS funnel within a fast-moving, experimentation-driven environment. You will operate at the intersection of Marketing, Product, and Sales, owning initiatives that directly impact pipeline generation, conversion optimization, and customer lifetime value. The position requires a strong mix of analytical thinking and hands-on execution, with an emphasis on rapid testing and iteration. You will work in a mid-stage growth environment where priorities evolve quickly and impact is highly visible. This is a cross-functional role designed for someone who thrives on solving friction points across the customer journey. Your work will influence acquisition, activation, retention, and revenue performance. The environment values speed, ownership, and data-informed decision-making.
- Own and optimize the end-to-end B2B growth funnel, including lead generation, activation, pipeline creation, revenue conversion, and retention.
- Design and execute growth experiments across acquisition, onboarding, lifecycle, and conversion channels to improve performance at every stage.
- Drive pipeline growth through a mix of inbound, outbound, product-led, and partnership-driven initiatives.
- Partner closely with Sales to improve lead quality, conversion rates, and overall sales velocity.
- Identify friction points across the customer journey and implement data-driven solutions to improve conversion and engagement.
- Build and optimize lifecycle marketing programs, including email, nurture flows, and reactivation campaigns.
- Collaborate with Product teams to improve onboarding, activation, and product-led growth initiatives.
- Develop reporting dashboards and analyze key metrics such as CAC, LTV, conversion rates, and pipeline contribution.
- Continuously test new channels, tools, and strategies to identify scalable growth opportunities.
- 4–8+ years of experience in growth, demand generation, or product-led growth roles within B2B SaaS environments.
- Experience working in mid-stage companies (approximately 100–500 employees) or similar fast-scaling environments.
- Proven track record of driving revenue and pipeline impact beyond top-of-funnel metrics.
- Strong understanding of B2B funnel dynamics, including MQL, SQL, and closed-won conversion processes.
- Hands-on experience with experimentation, A/B testing, and performance optimization across digital channels.
- Strong analytical skills with experience using tools such as SQL, GA4, HubSpot, Salesforce, Mixpanel, or similar platforms.
- Experience collaborating cross-functionally with Sales, Product, and Marketing teams.
- Ability to operate in ambiguity, prioritize effectively, and focus on high-impact opportunities.
- Strong communication and stakeholder management skills with a data-driven mindset.
- Bonus: experience with PLG models, marketing automation tools, fintech or payments industries, and conversion optimization for trials or demos.
- Competitive base salary with bonus and stock options.
- Comprehensive health and wellness benefits.
- Remote-first work flexibility within Canada.
- 3 weeks of paid vacation.
- Opportunity to work in a high-growth, data-driven SaaS environment.
- Strong cross-functional exposure across Marketing, Product, and Sales teams.
- Access to modern growth tools, experimentation frameworks, and analytics platforms.